Shaxian snack has registered its trademark. In order to lead the snack owners to highlight their characteristics and brand, Shaxian registered the service trademark of "Shaxian Snack" with 1998 in the Trademark Office of the State Administration for Industry and Commerce, which was recognized as a well-known trademark by Sanming City in 2002 and Fujian Province in 2005.

If you want to join Shaxian snack, you need to submit an application to Shaxian snack headquarters first, and then you can sign a franchise contract and become a franchise store of Shaxian snack after the headquarters agrees. After signing the contract, the operator also needs to go to the headquarters to participate in snack technical training, and can only operate a Shaxian snack bar independently after passing the examination.

Shaxian snack joining conditions:

1. Franchisees need to prepare a room of about 60m first. Our shop.

2. Before joining Shaxian snacks, you need to prepare about 6.5438+0.5 million yuan.

3. Agree with the development concept and business norms of the headquarters, and be willing to cooperate with all favorable decisions of the company.

4. Franchisees should recognize the brand concept and business philosophy, unify their business awareness and headquarters, and develop together.

5. Strong enterprising spirit and basic concept of enterprise management.

6. A business place with an independent portal.

7. Willing to abide by the articles of association and the franchise concept of Shaxian snacks.

8. Have certain investment funds and investment strength, and be able to bear corresponding investment risks.

Shaxian snack joining process:

1. Learn about Shaxian snacks according to the website information, have a basic understanding of joining Shaxian snacks, and determine the intention to open a shop.

2. Fill in the application form for joining, and submit relevant joining materials for comprehensive evaluation by the Head Office.

3. After receiving the application form, the headquarters will review the details of the franchisees within 7 working days, and notify the applicant to sign the equipment after the approval.

4. The contract text is provided by this company. When signing the contract, both parties will specify the cooperation mode, rights and obligations between the company and the franchisee.

5. According to the nature of the brand, the headquarters will help franchisees find suitable stores, which meets the requirements of the headquarters for site selection.

6. Franchisees release the floor plan of the store, and the headquarters is responsible for the design and decoration of the store, unifying the store style and promoting the brand.

7. Under the guidance of the head office, materials are selected and decorated according to the design scheme of the head office.

8. The company provides franchisees with unified training in opening stores, managing software and hardware operations, market analysis and market channel development guidance, and clerk training.

9. The opening ceremony of the store, as well as the implementation of the opening publicity plan and promotion measures.

Infringement of trademark rights is as follows:

(1) Fake registered trademark

Counterfeiting a registered trademark refers to the use of the same or similar trademark on the same or similar goods without the permission of the registered trademark owner.

(2) selling products that infringe on the exclusive right to use trademarks.

Not all sales of goods with counterfeit registered trademarks should be liable for compensation. Only selling goods that you know or should know infringe upon others' exclusive right to use trademarks constitutes infringement of others' exclusive right to use trademarks, and you must be liable for compensation.

Anyone who sells goods that he doesn't know are infringing the exclusive right to use a trademark and can prove that the goods he sells are legally obtained and explain the supplier of the goods shall not be liable for compensation.

(3) Forging or unauthorized manufacturing of registered trademark marks of others or selling forged or unauthorized registered trademark marks.

(four) without the consent of the trademark registrant, the registered trademark is changed and the goods with the changed trademark are put on the market again.

(5) Acts that cause other damages to the exclusive right to use trademarks of others.

The above-mentioned infringements mainly include:

A. On the same or similar goods, it is misleading to use marks identical with or similar to others' registered trademarks as product names or product decorations;

B. Deliberately providing convenient conditions such as storage, transportation, mailing and concealment for infringing upon the exclusive right to use trademarks of others;

C. Significantly using words identical with or similar to other people's registered trademarks as enterprise names on the same or similar goods, which may easily lead to misidentification by the relevant public;

D using a well-known trademark registered by others or its main parts as trademarks on different or similar goods, misleading the public and possibly harming the interests of the registrant of the well-known trademark;

E. E-commerce, in which words identical with or similar to others' registered trademarks are registered as domain names, and related commodities are traded through the domain names, is likely to cause misidentification by the relevant public.

legal ground

the trademark law of the people's republic of china

Article 57 Any of the following acts is an infringement of the exclusive right to use a registered trademark:

(1) Using the same trademark as its registered trademark on the same commodity without the permission of the trademark registrant;

(2) Without the permission of the trademark registrant, using a trademark similar to its registered trademark on the same kind of goods, or using a trademark identical with or similar to its registered trademark on similar goods is likely to cause confusion;

(3) selling goods that infringe upon the exclusive right to use a registered trademark;

(4) Forging or unauthorized manufacturing of registered trademark marks of others or selling forged or unauthorized registered trademark marks;

(five) without the consent of the trademark registrant, the registered trademark is changed and the goods with the changed trademark are put on the market again;

(6) Deliberately facilitating the infringement of the exclusive right to use a trademark of others and helping others to commit the infringement of the exclusive right to use a trademark;

(seven) causing other damage to the exclusive right to use a registered trademark of others.