The most frequently asked questions in sales interviews
1. Investigate the degree of love for sales positions.
"Why did you choose the relevant sales industry? What attracted you to the sales position? "
"As a related salesperson, what abilities do you think you should have?"
"Do you think sales has any advantages over other positions?"
2. Examine the sales ability
"What was your main task in your last sales job?"
"What kind of promotion was your previous sales?"
"How is performance achieved?"
"What efforts have you made to achieve this result?"
"What do you think is the reason why the sales champion is better than you?"
"When is the best sales performance?"
"Can you share a sales experience that you think is very successful? What do you think is good? "
"How did you find customers before (at first/half a year later/one year later)? What did you find in the process? "
"Can you share a case in which you successfully developed a new customer?"
"What kind of customer development methods and channels do you like best? Which way can get the greatest benefit? "
"How do you recommend your products to strangers?"
"A customer who you think needs, but he doesn't trust you and your products. How will you develop this customer? "
3. Examine the ability of candidates to withstand pressure.
"What happens at work, do you feel stressed?"
"What was your biggest challenge in your past job? How do you face and deal with it? "
"Please describe a sales experience when you spent a long time and made a lot of efforts, and the result was still unsatisfactory."
"When the pressure of work performance was high, how was the work arranged?"
"If there is pressure at work, how will you decompress and restore your balance?"
4. Why did you resign?
The hard work of telemarketing is out of proportion to the reward. In addition, the original company is relatively small and its popularity is not high. I sell products to customers and package our company culture in the early stage. How good the company boss is, these will increase our sales difficulty. Joining a well-known large enterprise will help you focus on selling your own products and avoid many early thresholds. Choose your company according to this standard. In addition, due to face-to-face sales, customers can be better served and more comprehensive customer information can be obtained.
5. What was your previous work experience (or study experience)?
The previous work resources were given by the company, so I just need to keep calling, and then I will follow up carefully after I find the interested customers. For example, call an intended customer, add his WeChat first, send a prepared short message as soon as you hang up, briefly introduce yourself in the short message to pave the way for the next communication, and then inquire about his dynamics on WeChat, understand his basic situation, find out his interests and what happened recently … to pave the way for the next communication.
6. If you join our company, how do you plan to do business?
(1) Borrow, ask and observe the old employees of the company to see how they do it. Then they continue to practice and take the initiative to change when they encounter difficulties. They always believe that there are more ways than difficulties. As long as you dare to think, there will be a solution. Even if it can't be solved at that time, you can call others in the company for help.
② Do a good job in service. Because selling products is selling services, only if you work harder than others can customers remember you and become good friends with customers, so it will be much easier to do the work again and friends will give their friends face.
7. What do you think is your biggest failure?
But at the beginning, because I didn't understand anything and the sales proposition was too clear, I was hung up as soon as I introduced the project. Later, I gradually realized that I had to be a man first and blur my sales proposition. When I have a minimum of trust with customers and talk about business, customers will accept a lot more easily.
8. What are your strengths? What are the disadvantages? Try to answer accurately, but don't be too honest, you know. Can be told in the form of a story)
Interview sales classic question and answer
Please introduce yourself briefly.
This question is to clarify two things: some meaningful background information about the applicant and the ability of the applicant to organize these background information into statements suitable for specific situations. By examining the strategies he/she uses in explaining his/her experience, we can know the strategies he/she can use in vividly describing our company's products. Exaggeration, full of mistakes or rambling about the past have nothing to do with the present job, and are all dangerous information. Job seekers should pay attention to avoid it.
2. How do you plan to apply your previous experience to the sales work of our company?
This question depends on the examples that candidates use to prove their abilities. These examples may be directly or indirectly related to sales activities. In addition to these obviously related plots, salespeople should also highlight their ability to set goals and achieve them.
Why did you decide to apply for the sales job in our company?
In response to this question, the employer did not want the job seeker to be stunned, shrugged his shoulders, and then vaguely said, "You advertised in the newspaper, so I came to apply."
Enterprises hope to find evidence to prove that candidates have some basic understanding of the following situations: What does the company you apply for do? Who is the sales target? Why is it a challenge to promote the company's products or services to those people? When you answer, try to express your inner enthusiasm for promoting this job.
Please give a specific example of a difficult problem you encountered and how you handled it properly.
The case explained by the applicant should show your wit, communication skills and quick response to unexpected challenges, and know how to make a convincing oral explanation of past achievements. In the process of narration, it must be smooth.
5. What would you do differently if you had the chance to do it again?
This question is to examine whether candidates have the ability to take a step back and rethink when different methods may produce better results. No matter whether the salesperson is an ambitious novice or an experienced veteran, if he can't learn from the bad sales meeting and the customer's phone call is not answered in time, he is unlikely to become an excellent salesperson as the interviewer imagined.
6. Have you ever had a disagreement with your manager or boss?
It is inappropriate to say "no" to this question, because differences of opinion are inevitable in work. First of all, the applicant can show that people don't always get along well with others, have no differences, and know how to discuss, negotiate and get out of work conflicts. The bad answer is to ask me what I did wrong implicitly or directly, and finally attribute the divergent mistakes to the manager or boss.
7. Tell me about a business that others didn't believe you could finish, but you did.
Experienced salespeople will have at least five or six such cases. For this problem, candidates should focus on the experience, perseverance and way of thinking of anti-interference and overcoming problems.
8. What would you do if I thought there was a serious problem with your performance in the interview?
This question mainly depends on how the applicant responds to the pressure when communicating with customers. Many times, the interviewer will not directly say that the other person has serious problems or poor performance, just some hints. When encountering this question, the most important thing is to keep a cool head and answer calmly and tactfully.
9. What are your plans for the future?
When answering this question, the salesperson should combine the position he is applying for with his career development plan, showing a down-to-earth spirit.
10. What four qualities should a good salesman have to be successful? Why do you think these qualities are important?
When answering this question, the applicant can only say his own opinion. Reference answer: serious, enthusiastic, diligent, with considerable communication and business skills. Earnestness is the guarantee of doing a good job. Only by being serious can we do a good job. If you are not serious, you can't do it well.
1 1. What would you do if you had a million dollars?
A question of examining candidates' planning can't answer such things as buying a house and a car. People with brains will always regard investment as their greatest happiness, which shows that the applicant is a planned person. But don't exaggerate, for example, starting a company right away, so radical will make people feel distrust.
12, please tell me about the most difficult sales experience you encountered. How do you persuade customers to buy your products?
Regardless of sales or other occupations. When you go to an interview, the most common question is this. Let you talk about your past work experience. The examiner mainly wants to know your ability to deal with problems from your past work. Answering such questions can slightly exaggerate your past experience and make the examiner sit up and take notice of you.
13. How much do you know about our product line and customer base?
This kind of question is also concerned during the interview, so before preparing for the interview, the applicant should have an overall understanding of the company he intends to enter and come prepared.
14. In your previous job, what methods did you use to develop and maintain existing customers?
Everyone maintains customers in different ways. You can treat customers as friends. Don't always think that you only have a business relationship with customers, so that you can maintain a good relationship with customers. When answering this question, candidates can tell the examiner some examples of maintaining good relations with customers, which is much better than empty talk.
15. If the sales task assigned to you is very large and the time for completing the task is very short, what methods do you use to ensure the achievement of the sales target?
This question is very sharp, depending on whether the candidates have the ability to adapt. In fact, it is a common problem for salespeople to have long tasks and short time. Candidates can tell the examiner that they will quantify the task, calculate how much work they should do every day, and then strictly follow the plan. Planned work is the greatest guarantee of success.
Analysis of marketing interview problems
1. What qualities and skills do you have that stand out from many salespeople?
A: Hard-working, earnest, persistent, good communication skills and professional skills.
2. How much do you know about our product line and customer base?
A: I don't know much at present. Mainly dealers and builders.
3. What do you like and dislike most about selling? Why?
What I like best is business negotiation with customers. Because it helps to improve yourself, communicating with different people is equivalent to learning from different people. I don't like what my boss or boss asks me to do after work. Because it is clear between public and private.
How do you feel if you are rewarded?
A: What is recognition is also a responsibility, because if you love rewards, you have the responsibility to do better.
5. What is your typical working day?
Answer: Go to work at 9: 00 a.m. 10 minutes to make a day's work plan, and then prepare all kinds of materials needed for the day's work. 10 points to contact or visit customers. End the day's business trip around 4 pm and return to the office. Summarize the results of today's visit and implement all matters agreed with customers. Check the work of the day at 5: 30 to see if there is any unfinished work. If you have finished, don't leave your job.
6. In order to be successful, what four qualities should a good salesperson possess? Why do you think these qualities are important?
A: Serious, enthusiastic and diligent, with considerable communication skills and business skills.
Earnestness is the guarantee of doing a good job. Only when you are serious can you do it well. If you are not serious, you can't do it well.
Enthusiasm: In fact, this is a working mentality. For business work, if you don't have a good attitude, you can't do the same thing with people day after day.
Effort: No pains, no rewards.
Communication skills and service skills: this is the ability and method of work.
7. What's the difference between telemarketing and face-to-face selling? What special skills and methods are needed for successful telemarketing?
A: Language skills and the scientific frequency of telephone calls.
8. In your previous job, what methods did you use to develop and maintain existing customers?
A: Keep paying a return visit.
9. If you give a sales class to a new employee, what do you want to talk about in the class? Why?
A: Corporate culture, product introduction and the most effective way to sell the company's products.
Because an employee must first understand his own enterprise and team, know what kind of people he is working with, and then know his own weapons. Products are weapons on the battlefield. If you can't use a gun, you won't win or lose in a fight. Third, tell him how to win the war.
10, please tell me about the most typical sales methods and techniques you used in your previous work.
A: Telephone contact and interview. Be sure to call or text back the visiting customers within 24 hours after the visit. Then send holiday wishes to all customers on weekends or holidays. Kung fu transcends poetry. Customers will only accept your company and your products if they recognize you.
1 1. Tell me an experience: the sales task assigned to you is very large, and the time for completing the task is very short. What methods did you use to ensure the realization of the sales target?
A: divert your attention. Cooperate with others or outsource.
12, did you exceed the sales target, and how did you achieve such a performance?
Yes, luck and hard work.
13. When you take over a new marketing area or a new customer base, how do you make these people become your regular customers?
A: Establish a good customer relationship.
14. What preparations should I make in advance to make a sales call?
A: Prepare relevant information about customers. Product information of the company. Pens, notebooks, etc.
15. How do you handle the written work unrelated to sales activities?
Answer: use off-duty hours or night treatment;
Please sell me this pencil.
Hello, is your child there? If he bought this pencil as a gift, he would be very happy.
17, what do you think is the most important feature of sales telephone? Why?
A: Sincerity, enthusiasm and persistence. Because telemarketing can only impress customers with sound if it is sincere. Only enthusiasm can influence the customer and inspire his buying enthusiasm. Persistence is due to the low success rate of telemarketing. Therefore, it is necessary to persevere in order to have a good performance.
18, which do you prefer, dealing with existing old customers or dealing with new customers? Why?
A: I like them all, and I prefer talking to new customers. Because you can learn more new things by meeting new people.
19. If a customer has been buying products similar to yours, but the price is much lower than yours, how can you convince this customer to buy your products?
Answer: differentiation, let the customer know the difference between our products and the products he sells.
20. If you encounter such a situation: your products and services are really needed by a company, but many people in that company strongly demand to buy the same products, with lower quality but lower price. What should you say when customers ask you for advice?
Answer: Compared with customers, compared with quality, compared with product use time, social influence and other aspects. Help or guide customers to judge what kind of products are right to buy and sell.
The most frequently asked questions and related articles in sales interview:
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★ Summary of sales interview questions and answers
★ Sales interview questions and reference answers
★ Sales interview questions and how to answer them
★ Complete sales interview questions.
★ Sales interview questions and interview skills
★ sales interview questions and answers
★ Written interview questions of sales staff
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★ Sales interview questions