Current location - Training Enrollment Network - Education and training - Japanese and Korean skin management training-how to expand customers?
Japanese and Korean skin management training-how to expand customers?
First, friends circle, official WeChat account, online promotion

The circle of friends is the easiest to promote, and the official WeChat account is the first choice for many people. Secondly, online promotion, when promoting, the copy must be novel and distinctive, sometimes short and humorous, and the copy that resonates with people is better than a long speech. In addition, when paying for network promotion, we must invest rationally. I have a friend who just started to think that the network effect is good and blindly invested, thinking that it is easy to attract customers by throwing money and casting nets online. It turns out that the effect is very small, which leads to the current operation. Therefore, everyone should promote it rationally and think twice before acting.

Second, cross-industry cooperation.

Although the promotion effect of the circle of friends is good, when the resources are exhausted, we should be aware of taking precautions, and at the same time, we should open up other channels to expand customers, and we can order the preferential activities of "one card" in cooperation with surrounding businesses, which will save labor, time and money, get quick results and win-win results. Why not? For example, in cooperation with a nearby gym, members can experience skin management and care on our side, and our members can also experience fitness in the gym.

Third, eloquence practice

Eloquence is very important for skin negotiators. First of all, it is better to have a transition in terms of address. At first, it is best to be respectful. Don't bite one sister and one brother at a time. We are a professional skin management center, not a salesman, and we should be professional.

In order to attract customers, some people discount the price to the lowest price regardless of the bottom line. For customers attracted by low prices, the quality can be imagined, but it will reduce the professionalism and credibility of the management office. Personally, I think this is not worth the loss. Therefore, eloquence is very important for managing the development of customers with low intentions.

Fourth, the maintenance of old customers.

Generally speaking, the basis of customer maintenance in the later period is the Sanqi legal system, that is, a return visit is made on the third day after the customer experience, and of course effective maintenance is carried out according to the customer quality. There is also the need to make good use of customer management cards and remember customers' personal information, which is not only conducive to the formulation of managers' management plans, but also makes customers feel highly valued. We will not discount our service because of the external conditions of our customers, and treating every customer sincerely and fairly will bring us unexpected surprises, which I have a deep understanding of.

Five, give priority to the development of multiple projects.

Various projects are carried out at the same time. Like many nail shops, the competition is too fierce. In order to attract customers, skin management projects will be added. For the newly opened skin management room, without the support of powerful advanced instruments, high-end products and professional technology, you can also graft semi-permanent nail projects and do more projects instead of hanging from a tree. But it must be noted that there must be a distinction between primary and secondary, one as the main attack and the other as the auxiliary work, which is not worth the candle.