Method 1: Full name combination method This is by far the most common and practical LOGO design method, representing Taobao and Tmall. The advantage of designing enterprise LOGO directly with brand name is that after the LOGO is released, it can directly strengthen consumers' cognition of the brand and let consumers remember your LOGO and brand quickly. At the same time, directly using the brand name as LOGO can also avoid many troubles such as duplication and infringement.
Method 2: Element substitution method
This LOGO design is very common in traditional brands. Modern enterprises and companies are not good at changing elements. When they design their own logo, they change their brand into another * * * element, so that their brand can also be associated with this element. Through the combination of symbol elements, graphics and name fonts, this design makes people feel tough and energetic, which is more suitable for male brands.
Methods: Cultural integration method.
This logo design method is often used in enterprises or companies with obvious regional cultural characteristics, such as tourism companies and cultural companies. This kind of logo has the characteristics of personality and humanistic thought, which plays a very good role in improving brand tonality.
4. Symbolic expression.
This logo design method mainly adopts some media technologies related to content, such as graphics, elements or colors. The creativity of the media expresses abstract connotations in concrete ways. The common LOGO is Unilever, and a U is all symbolic. However, designing a LOGO like this requires understanding, classifying, summarizing and summarizing the meaning behind the brand. In this way, representative symbol elements can be extracted and signs can be designed.
Method 5: Color matching
This LOGO design method is widely used in the Internet field, and has a certain sense of modernity and visual impact, mainly because Internet people are younger, so they prefer the LOGO with strong visual impact. The design of this LOGO needs strong aesthetic ability and color matching ability. At the same time, because LOGO is modern, it needs more abstract things to replace corporate brands, so that LOGO can convey the artistic conception and tone of corporate brands.
How does ps design its own logo?
The steps of making logo with ps are as follows:
1. Take the text logo as an example, open PS, and click "Text Tool";
2. Enter the text content on the drawing board, that is, the name of the logo, and then select the font type;
3. The font type can be selected according to the design style of the logo;
4. Make some modifications, such as selecting "Rectangle Tool";
5. Draw a rectangle on the text and click "Add layer mask";
6. Select "Brush Tool" when the foreground color is black;
7. Erase unnecessary black edges and change colors according to personal needs.
How does ps add company logo?
The specific steps are as follows:
1. Open a picture with PS.
2. Click on the file.
3. Choose a location.
4. Click the logo to select a location.
5. As shown in the figure.
6. Adjust the transparency of the logo layer.
7. The effect is shown in the figure.
How to add logo background to ps?
PS add white to the picture:
1. Click below or to the right to create a new layer;
2. Then set the foreground color to white, and select the oil drum or toolbar shortcut key alt+Del to add white to the new layer;
3. A new white layer will be created. Long press and pull to the bottom of the original picture, and you can do it. Photoshop mainly deals with digital images composed of pixels. With its numerous editing and drawing tools, you can edit pictures effectively. Ps has many functions, including pictures, graphics, text, video, publishing and so on. Functionally, the software can be divided into image editing, image synthesis, tone correction and functional color effect production. Image editing is the basis of image processing, which can perform various transformations on images, such as enlargement, reduction, rotation, tilt, mirror image and perspective. You can also copy, remove spots, repair and modify damaged images.
How to add company logo (watermark) to existing pictures with photoshop?
First, open the picture. Second, put a watermark picture or typed words. Third, adjust transparency.
How to make pictures with company logo?
You can drag the Logo into the picture with PS software.
A Problem about Screenplay Major of Film and Television Literature and Communication University
As a screenwriter, you should basically write "visu