Infant supplies store 1 Infant products industry is an industry with great development potential. As the growth point of new economy, it has gradually matured in developed countries. Various grades of specialty stores and franchisees are scattered in community service terminals, and various high-quality and multi-level products fully meet the growing social needs. Street stall experience. In contrast, the domestic baby products market is still in its infancy, the product quality is mixed, and there is still a certain market gap.
Business scope: baby daily necessities: children's chairs, cribs, children's tables, trolleys, walkers, mattresses, health pillows, etc. Baby's daily food: milk powder, rice flour, fruit juice, pulp and other toys: educational toys, other toys, baby clothes, shoes and hats: maternity clothes, pregnant women shoes baby clothes, baby hat ornaments, early education series: various early education products and other books, CD-ROM education categories: story songs, English dance early education machines, etc.
Opening conditions: storefront: 40 ~ 50 square meters; Funds: decoration+rent+shelf+first purchase+working capital of about 30,000 yuan (if it is a franchise store, the franchise fee will be paid).
Tips: 1, it's better to adopt the membership system, you can write down the information of all members' babies, and you can send gifts and blessings on your birthday (this is a good way to buy people's hearts). 2. Print some baby-care materials from time to time and distribute them free of charge in the store. 3. Get more high-quality brand goods, such as Johnson & Johnson, Yellow Duckling, Adelaide, etc.
Baby shop 2 First of all, the grade positioning should be clear.
There are many brands of baby products, so we should abide by the principle of "famous products enter famous stores" and choose products with appropriate grades according to the positioning of stores to satisfy consumers' purchasing mentality.
Second, professional and rich products.
The experience of opening a baby shop: the emphasis on goods is perfection and novelty. Baby shops should first attract customers with complete products to avoid the trouble of buying them separately from their mothers. Strive for innovation in the choice of goods, you can observe some large shopping malls or update them in time according to customer feedback. At the same time, according to customers and age groups, reasonable collocation of high-end products.
Third, communication. A good shopping guide should be able to grasp the needs of customers.
How to find the customer's needs as soon as possible? After determining the real needs of customers, we can "tailor-made" and "get the right key" to ensure that every customer can return home with satisfaction.
Fourth, the service attitude should be friendly.
This is an eternal business creed. When dealing with customers, we should try our best to provide services, such as providing customers with purchase suggestions and making and using instructions.
Baby shop 3 Beiqin Japanese brands, now many are boycotting Japanese goods, some people may scold me for introducing Japanese brands, but I'll just talk about it. In any case, relatives still occupy a certain position in baby products.
Its bottle body is really good, easy to wash, durable, boiled, and will not be blurred by long-term use. Now the real breast milk series has come out. The price of this series of bottles is not very high. Plastic bottles are around 30 yuan according to their size. This series of nipples are very distinctive and have stretching function, so that the baby's tongue can perform the same movement as when breastfeeding. Some babies refuse pacifiers because they are weaned. You can try this nipple. Breast milk nipple 15 yuan (common caliber). Moreover, Bei Qin's nipple is not easy to be damaged, and it is very easy to use. As long as the model meets the requirements and is used correctly, it will not be replaced due to quality problems. Bei Qin's glass bottle is also good. Its bottle body is seamless, the inner wall is very smooth, and it is easier to clean. Moreover, relatives have separate glass bottles to sell, which are easily broken. It is much cheaper to buy a bottle alone than to buy a new one.
Most cosmetics on the market now are made in Shanghai. Beiqin's buttock cream lotion and vaseline are well evaluated, especially its vaseline, which will be bought by anyone who has used it. It is very effective for baby's chapped skin, peeling and blushing. And its bottles, fruits and vegetables cleaning agents are also good. It is made of food-grade raw materials, such as bowls for babies, bottles for drinking fish soup, including babies' toys, and it is very easy to use. Now Bei Qin has produced a series of new care products, including foam shampoo and shower gel, as well as moisturizing cream and cream, which are beautifully packaged. The moisturizing cream also adopts the design of pump, but the price is much higher than the original one in Shanghai. However, the prices of new bottled fruit and vegetable cleaning agents and clothing cleaning agents are nearly half cheaper. The difference from the original is that one is imported and the other is made in China. Friends who like it can try it, and it should not be worse than the original. In addition, Bei Qin also has a series of tableware, cups and nursing supplies, so I won't introduce them one by one.
NUK NUK is a German brand, and I mainly want to talk about its bottle nipple. Its most distinctive feature is its nipple and pacifier series. Its nipple is a simulated nipple, which is closest to the shape of breast milk. This kind of nipple is flat and has an open side, which can automatically intake air to prevent choking and returning milk. It is designed to simulate the sucking characteristics of infants, so it is helpful to the full development of infants' jaws and jaws, and also to the development of infants' gums and mouth. Divided into 0-6 months and 6- 12 months. The same age group is also divided into slow three kinds of traffic, to meet the needs of different babies. NUK's baby bottles are equipped with this kind of simulated nipple, and its bottles are not only divided into size, material and color, which is its unique place. It can distinguish colors. All the bottles are common, and the bottles only have scales, while the color bottles are very beautiful, with various cartoon patterns printed on them, which babies like very much. The price of colored bottles is higher than that of clear bottles. I think the bottle cap of NUK is very easy to use, it is relatively high, one side is flat, and the bottom of the bottle cap is flat, so the bottle cap will be stable on the table, and it is also convenient to drink water and give medicine to the baby as a small cup. NUK's bottles are all imported, with good quality, good reputation and moderate price. At present, many brands of baby products have produced simulated nipples, including the popular brand Adele, but NUK nipples still have advantages in texture and model selection. Although the price is higher, it is really worth it.
I use avent Anyi's products, which is a well-known brand of pregnant and baby. Yayang has many firsts in pregnant and baby products. The most attractive thing is that it is the world's first jar with a nipple. Avent bottles that I know and have seen seem to have wide mouths. Its bottle price is relatively high, around 50 yuan. Mainly because its nipple is more expensive. As we all know, a bottle can be used for a long time, but the nipple is a consumable. It needs to be prepared and replaced frequently, but its nipples cost more than 30 yuan each, which is enough to buy a good bottle. Moreover, its nipples are all big. To use its nipples, it is necessary to equip it with a jar. Avent's pacifier is said to be a perfect symmetrical design, which can ensure the baby's upper teeth and gums to develop naturally. Even if the pacifier is used upside down, it will not damage the baby's gum development. Avent is probably the most famous breast pump. Its isis breast pump has a unique petal massage cushion, which imitates the sucking rhythm of babies and can easily produce milk. The price of baby care products in Yayang is also relatively high, all around 100, which is expensive among baby products. It has a unique body lotion, which has the same effect as talcum powder, but there is no danger that the baby will inhale dust. It is an emulsion, but it will be converted into a small amount of powder after being coated on the body to absorb excess water from the baby, especially at the wrinkled skin, which can effectively avoid cracking. My cousin has also produced a similar body lotion now, but the price is much cheaper than it. Of course, as an old imported brand, although it is a little expensive, the quality is still good.
Xiduo Xiduo is produced and sold by HITO Japan authorized Shanghai Yousheng Baby Products Co., Ltd. I don't know if it is Japanese, but it is really a local product. Everyone should understand eugenics, which is similar to that of relatives, and some things may be more expensive. So there appeared Xiduo, which looked like eugenics. Eugenics belongs to high-end products, while Xiduo belongs to low-end products. The variety and appearance of products are very similar to eugenics, but the price is much cheaper and the quality is good, which is very suitable for the needs of the public. Moreover, it has a very rich variety (clothes, care products, baby carriages, etc.). ), and the baby basically has everything he needs in life, so this brand of things has always been selling well. I have used Xiduo's products and think they are not bad. In particular, its PC bottle has no odor, and this price is very good. There is a JJ on it that says the scale is blurred after use, but I don't think so. My son has used a bottle of Xiduo for several months, and it is still very good to cook it every day. Maybe it's a little inappropriate. Xiduo bottles are divided into wide-mouth and ordinary caliber, glass and PC, with and without straws, with and without handles, and some strange bottles such as anti-flatulence. Bottle capacity varies from 120ML-360ML. In short, you can definitely choose the one that suits you. Its nipples are only divided into three models, small round holes, large round holes and cross holes, which are relatively simple, unlike some brands of light nipples with dozens of heads. Xiduo has an anti-flatulence bottle, which is very distinctive. The bottle body is tilted, so that the baby does not have to look up to suck milk, which can prevent the baby from inhaling excess air. But now there is a bottle of straw, which has no good selling point except its special shape. However, babies who are too young can consider using this bottle. It is very tired and slow for a baby who is too young to drink milk through a straw. Similarly, it also has an anti-flatulence nipple sold separately, and its function is the same. Xiduo's milk bottle straw is good, the tube is thick, and there is a ball retainer on the steel ball. The most commendable thing is that its straw can be matched with any milk bottle, so I put Xiduo's straw in Beiqin's milk bottle and the effect is very good. There are also large-caliber ones to match. Xiduo has few toiletries, and it seems that only talcum powder and bath agent are sold on the market now, which may be one of its major shortcomings. In short, Xiduo is a brand with good cost performance. If you don't want to use too expensive things for your baby, but you want to use better quality and feel more at ease, then you can choose this brand of things.
Edley Edley is an old brand, authentic Chinese products. Interestingly, there are many kinds of them. If you introduce its products one by one, you can't read them all day long, but any place that sells Adelaide will not regard it as the main product, which means that any pregnant and baby shop may have its products, but it will never be complete. Because many of its things are basically unprofitable. Adele is probably the earliest pregnant and baby brand that people know. It also has a brand of Lierkang, mainly bottle nipples, which are very cheap, and now it may be mainly in the rural market. I'm mainly talking about Adelaide's own products. Its things are summed up in two words: cheap! It is also produced by regular manufacturers, and its popularity is good, so in low-end products, the sales volume is still very large. But now, with the addition of some low-end products such as Xiduo and people's attention to baby-rearing, it faces fierce competition. To tell the truth, Adelaide's bottles are of average quality. Its PC bottle will smell when it is unpacked. After repeated disinfection and cooking, the scale and pattern of the bottle body will be obviously blurred, the gloss will also decrease, and it will be easy to get dirty, which will make the bottle body difficult to clean. Its pacifiers are of little use, and customers often report that its pacifiers were bitten by children, so some people buy five or six pacifiers at a time, which is still cheap. One or two dollars can buy an ordinary pacifier. Now Adelaide has produced a series at the beginning of life, which looks more comfortable than the original Adelaide in terms of packaging and quality, and the price has also increased, which is similar to Xiduo. I can't say whether something I love is good or bad. I can use it, but it's not the best choice. Better than the cheaper one. But it's not bad, such as its soft-headed safety spoon, which is very easy to use, not very deep, and easy for babies to eat. My son has been eating with a spoon. At present, Adelaide's products still have a good market in some small and medium-sized cities.
Leerbao Leerbao is a new brand. Maybe many people don't know this brand. I haven't used it. Let me introduce you. It also has its own characteristics. Leerbao is produced by Guangdong Leerbao Plastic Products Co., Ltd., isn't it interesting? It is produced by plastic products factory, so there are no glass bottles at present, hehe! The price is good, right? It's medium. A bottle is twenty or thirty yuan, and an ordinary dozen is also available. There are many kinds, mainly bottles and cups. Here I want to talk about its nipples, which are quite distinctive. The raw material of Leerbao nipple is medical liquid silica gel, unlike ordinary nipples, which is liquid silica gel, so the heat and temperature resistance can reach 180 degrees, and it is not easy to be damaged. Generally, the heat resistance of silicone nipple is 120 degrees. Its bottle has good appearance and gloss, and there is no peculiar smell, but I have never used it. I don't know how to use it It must be a new product, and it takes a process for everyone to accept it.
Dr. Brown also has a brand of milk bottles, which I want to talk about. Dr. Bubian's bottle is an anti-flatulence bottle. In its bottle, there is a straw with a thick top and a thin bottom, which is hard, unlike other straws that are soft. Its bottle is very small, exquisite and beautiful. It is said that its anti-flatulence effect is very good. Babies who drink milk with this bottle will not be choked by milk, nor will they cause abdominal pain because of inhaling air. There are still quite a lot of people now.
Other brands include nursery, nursery and other children's wear brands. They also have baby products, but mainly baby clothes, and the products are all branded. I won't say which brand to post here. Things are generally ok, but some details are far less than those of professional brands such as Beiqin and NUK. When you meet some difficult babies, it is better to choose a professional brand of baby products.
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