Teletubbies: Founded in 1922, BBC is the most respected media, publishing and education giant in the world. Teletubbies, which originated from BBC, is the world's leading "social" early education institution, providing pure and systematic English early education courses for 0-6-year-olds. As an early education brand that exclusively implements EYFS UK National Early Education Program in China, Teletubbies Early Education offers three early education courses, namely "Social Course", "Little Citizen of the World" and "Super Baby", which are established according to the educational development goal of EYFS, aiming at cultivating a new generation of creative and leading citizens of the world. Teletubbies have the following characteristics: Teletubbies adhere to the concept of pure English early education and exclusively launch early education social classes.
Become the most influential social early education center in the world. Unique social courses fully develop the baby's social potential.
Parent-child activities, such as stage, games, reading, DIY by hand, real scenes, etc., are carried out in the super-large open social classroom. This is unmatched by any early education institution at present.
Lack: the process of curriculum development is opaque. It is understood that the top R&D team in China has been localized and modified in combination with British courses. Because the brand is strong and expensive, it is more suitable for middle and high-end families.
2. Gymboree: This is an early education brand from America. Features: a complete set of American teaching concepts and tutorials, systematic and comprehensive. The main courses are music education, music and art, among which the main courses are music education and music lessons. For example, music education classes mainly rely on hardware and venue space; Music lessons are mainly about experiencing various musical styles. Gymboree is dominated by foreign brands, and its teachers are all local teachers in China. Teachers mainly graduated from foreign language colleges, and their English foundation is not bad.
Lack: Because it is a foreign brand and the price is relatively high, it should be regarded as the most expensive early education institution except Teletubbies. Moreover, because it is a complete set of American courses, all teachers teach in English, so many local parents can't fully cooperate and integrate, which is more suitable for parents who return from overseas or have a good foreign language.
3. Red, yellow and blue: Red, yellow and blue is an early brand in local early education institutions. Red, yellow and blue started as a flip-flop amusement park, and later introduced the parent-child park project. At present, in addition to providing early education services, parent-child parks have been opened in various places, gradually becoming a large-scale comprehensive early childhood education enterprise. Features: The size and quantity of single stores in the Red, Yellow and Blue Parent-child Park are enough to compete with foreign brands Gymboree. Although the hardware facilities are localized, they are rich enough to meet the needs of children. Red, yellow and blue have many early education courses, mainly parent-child courses, music courses, language courses and thinking courses. The main courses are in cooperation with other professional institutions, and the teaching system and tutorials are provided by third parties. Red, yellow and blue parent-child park is actually a platform that integrates some brand early education courses, and the price is moderate. The advantage lies in the operation of the store.
Lack: because of its non-independent teaching, lack of its own courses, heavy dependence on other professional institutions in teaching, and lack of large-scale equipment and teaching AIDS, it is a shortcoming of red, yellow and blue.
4. Oriental Baby: It is also one of the earliest local early education institutions. It can be said that it is the only local early education institution that can compete with red, yellow and blue in scale. Features: many branches and outlets, wide coverage and wide range of courses. The main courses are gestation course, mother-infant course, exploration course, music course and art course. Its exploration course is basically similar to Gymboree's music education class, mainly using equipment to let children exercise and grow in games. Like R&B, its music courses are also used by third parties. Although Oriental Baby and Red, Yellow and Blue belong to the same type of early education institutions, the teaching mode is similar, but the fees are cheaper.
Shortage: basically consistent with the lack of red, yellow and blue, the classroom lacks large-scale equipment and teaching AIDS.
Orff: Strictly speaking, Orff is not an early education institution, but a music teaching system named after the famous German composer and educator carl orff. At present, some institutions in China have been authorized by foreign Orff institutions to train teachers and promote Orff teaching method in China, among which the School of Continuing Education of Central Conservatory of Music is the most important training institution. Many individuals or units who have received their training will start enrolling students themselves and run various Orff classes, which is somewhat similar to the model of primary school students' Olympic math classes. Features: Orff's theory is very perfect, mainly in rhythm and percussion, with a set of special teaching AIDS. At present, Orff's training in China is basically to teach how to use these teaching AIDS.
Lack: Because Orff system has no unified organizational promotion, it is a mixed bag. Many Orff classes are held in various places, which makes the teaching level immeasurable. Mr. Orff died a long time ago. His original intention is to hope that teachers from all over the world can develop courses suitable for their own use on the basis of Orff system according to their own reality. At present, due to the limited capacity, it is difficult for domestic local training institutions to develop their own courses on the basis of Orff's theory, and more rely on the existing Orff teaching AIDS to develop courses. It should be said that few institutions can truly understand the essence of Orff system and develop high-quality early education courses. More superficial, lacking in internal essence.
6. Baby-friendly angels: Baby-friendly angels are also local early education institutions similar to red, yellow, blue and oriental babies. Its founder used to be the host of children's programs. After studying abroad, in 2006, she founded the Baby-Friendly Angel Early Education Institution. Features: The curriculum is similar to that of Red, Yellow, Blue and Baby Oriental, except that there is an extra music lesson for prenatal education, and its music course is also done.
The wonderful things used are many courses.
Lack: lack of uniqueness and independent courses, similar to red, yellow and blue baby-friendly, with poor industry reputation and many negative news.
7. Dofara Music Early Education: an early education institution with music as the main means, founded by top professional musicians and early childhood experts such as the famous musician Gu Feng. Features: The concept is novel, and it is a comprehensive music course based on the current situation in China, with special emphasis on psychological, personality and sensory training. The idea is that feeling is the basis of all other psychological phenomena. When feeling is born, other psychological phenomena are developed on the basis of feeling. Without feelings, there will be no other psychological phenomena. Dofara's early music education courses give children nearly 100 kinds of feelings, which is based on music education that gives children feelings. At the same time, it is also the only early music education course jointly developed by children's education experts and big-name musicians in China. The R&D team is strong, and its professionalism in music and unique educational methods are the biggest highlights.
Lack: Perhaps it is because the institutions founded by music professionals do not seem to pay much attention to market operation and there are few teaching points.
8. Creative Baby: an early education institution with art as the main means originated in South Korea. Features: It has its own teaching system and concept, emphasizing that children perceive things and experience exploration in three-dimensional creative space and art games.
Shortcomings: Perhaps the expansion is too fast, and the management level of each branch is different.
9. Baby shell early education: a local early education institution founded by drawing lessons from the British early education model. Features: single store has high investment cost and complete facilities, similar to Gymboree, and the curriculum and mode are basically the same as Gymboree. Yingbei's growth class corresponds to Gymboree's music education class. Yingbei's music class is similar to Gymboree's music class, and its main content is the appreciation of different music styles. Its most distinctive course is private education, which is not available in other early education centers.
Lack: There is little difference from other early education institutions such as Gymboree, Red, Yellow and Blue, and there is a lack of characteristic courses.
10, Happy Angel Early Education Center: At present, the only early education institution that combines children's drama with English enlightenment early education,
There are more teaching AIDS than Gymboree. The important feature is to solve the problem that parents have to take their babies to class and play catch games on weekends. Music teaching forms are novel and unique, and music and art are transmitted to parents and babies in the form of various parent-child dances. The creative category is different. You can feel the ubiquitous creative elements from the moment you enter the center.
Lack: At present, there is only one flagship store in Qinghe, Shangdi, and other urban areas lack teaching points.