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Are the coupons in Tmall Supermarket really favorable? Is it better to raise the price?
This is a marketing tool. However, according to the survey of Tmall Supermarket, only limited products can be discounted, but for these limited products, the price is doubled. For example. Jackfruit beer generally sells 6 bottles 1 1.9 yuan. The coupon limit is 5 1.9 yuan 12. Calculate it as twice the usual price and then discount it. It's definitely a pit. There are pictures and truth:

Price after limiting the preferential price of goods:

Price of unrestricted goods:

As can be seen from the above picture, they are all products of Tmall Supermarket, and they are all the same brand. You can get a bottle of 1 yuan when you go to a physical store, that is, a bottle in 2 yuan, and do activities in a supermarket. Therefore, everyone should buy carefully and don't be greedy and cheap.

Let's compare the products of Tmall Supermarket and other stores: Tmall Supermarket can get a coupon of 100 yuan (full 199) for 239 yuan, and 149 can occasionally get available coupons.

In fact, the discounted price of Tmall is more expensive than other stores. So the so-called discount is to increase the price by 2 times and then discount.

Do not believe you compare the price with other brand flagship stores:

Bernstein baby Manhattan hand-held ball rattle gutta-percha 0- 12-month early education toy sold by Tmall Supermarket.

This is sold by Beinmei's official flagship store:

The price difference between the two is twice. So in the face of this kind of coupon, everyone has different views.