Recently, Guangzhou officially announced a major adjustment plan for administrative divisions. The former Luogang District and the former Huangpu District were merged into the new Huangpu District, and Conghua City and Zengcheng City were "removed from the city and set up districts". Indeed, the zoning of Zengcheng will not only promote the overall economic development of Zengcheng, but also promote the overall economic development of Greater Guangzhou. What will happen to the real estate that has an important impact on the economy after the withdrawal of the city and the establishment of the district has become the focus of discussion. At present, the price limit of Zengcheng property market is not limited to purchase. What will be the policy after the district is built in the future? What kind of impact will it have? People in the industry have different views on the future development prospects of Zengcheng property market.
Our reporter Sheng Yan
Just need customers to get to the area.
The reporter visited several real estates in Zengcheng over the weekend and learned that in recent years, the number of customers visiting the real estate site has increased, and many real estate sales departments are crowded. In Country Garden Phoenix, located at the exit of Xintang of Guangyuan Expressway, many customers have seen the house before and come to the scene after hearing the news of the community. According to the sales staff, there are not many houses on sale at present, only about 50 square meters of apartments are on sale, and the price is 1 1000 yuan/square meter, which has not changed much from the year before.
In Xintang, another property is still in the Oriental Sunshine, the sales center is very lively, and the sand table is packed. Shandong Sunshine is planning the second batch of units in Zone B of Phase II, which is planned to be launched in early March, with an average price of 9,000 yuan/square meter, which is about 500 yuan/square meter higher than the previous batch of units launched years ago. Mr. Liu, who just needed a Tianhe customer, said that this time he was removed from Zengcheng to look at the building. Mr. Liu said that Zengcheng is not cheap now, and the prices of many properties are over 10,000, so buy a set before it rises completely.
A salesperson of a real estate in Xintang told reporters that there have been more customers in Guangzhou recently, mainly concerned about changes in house prices and restrictions on purchases.
The number of real estate contracts has greatly increased.
Last weekend, the reporter visited several properties in Zengcheng and found that the popularity of building inspection increased significantly, but most properties were not adjusted. Many salespeople bluntly urged customers to sign contracts as soon as possible, and the number of contracts signed increased significantly.
Last Saturday afternoon, at the sales site of Fengtai City Mansion, the sales center was quite lively. The reporter learned from the sales staff that at present, the property has not received the notice of price adjustment. "We haven't risen yet. The previous lowest price of 8,300 yuan has been cancelled, and the average price is about 8,600 yuan. There are only a few sets of goods now, and it is expected that a new batch will be launched in early March, with more than 100 sets, all of which are large-sized units with high total price, and the price may be fine-tuned by then. " Sales staff said that after the news of the withdrawal of the city from the district came out, the transaction volume of the property was enlarged.
Another property in Xintang, Agile Splendid Family, together with the buyers who visited the board houses, has about 200 customers. At present, the real estate price has not been adjusted, but the sales girl told reporters that with Zengcheng announcing the withdrawal of the city and setting up a district, the project price may rise in the next few days. The sales staff of Poly Dongjiang Capital said that its brand-new group will be put on sale as soon as next week, and the average price is lower by 500 yuan/square meter than before the Spring Festival.
The reporter found that according to the data intercepted by Netease Data Center, Zengcheng signed 349 contracts in the past week, ranking first.
Miss Wang of Country Garden Haoyuan told the reporter: "After the news of the withdrawal of the city and the establishment of the district was announced, the sales were hot, mainly because the local multi-suite customers jumped out of the previous wait-and-see period and were eager to sign the contract before the' purchase restriction'." According to the person in charge, there are seven or eight sets of contracts signed every day under normal sales conditions, but since the announcement of the establishment of the district, more than ten sets can be signed every day, and the number of contracts has doubled. The person in charge said that the current contracted customers are basically Zengcheng local customers, and most of them have multiple suites. Once the purchase is restricted, they are not eligible to buy. However, they are optimistic about the future development of Zengcheng after the construction of the district, and think that Zengcheng will be the same as Panyu in the future, and house prices will rise rapidly.
Just need a disk to be relatively optimistic about "restricted purchase"
The reporter consulted the sales staff of several real estates and found that most of the sales staff said that "the purchase restriction" might be implemented. Regarding whether to worry about the purchase restriction, the person in charge of a large real estate in Xintang said that it depends on the specific plate. "We are ready to limit the purchase, which has a great impact on the high price or villa plate in the region, but we are relatively optimistic about the just-needed plate with a wide audience." Although optimistic about the prospect of "restricted purchase", many owners still feel that Zengcheng had better continue to maintain the price limit and not buy it.
The person in charge of the marketing of a large-scale brand listed real estate enterprise in Guangzhou said that if Zengcheng is delisted and changed to a district, if the purchase restriction policy is implemented instead, it will definitely have a considerable impact on the regional property market. Take the large-scale residential project of this real estate enterprise in Conghua as an example. 60% to 70% of the previous transactions became buyers in Guangzhou. If the purchase restriction is implemented, it will have a great impact on the positioning of leisure and holiday properties. The person in charge of marketing also said that it is not clear whether Zengcheng will implement the purchase restriction, and they have not received the official notice from the government.
The relevant person in charge of Country Garden Phoenix told the reporter that the repurchase rate of old owners of Phoenix is at least 50%. The higher the product, the greater the proportion of old owners. For example, the proportion of old owners of diamond villas exceeds 60%. The basic condition for the emergence of this huge repurchase group is unlimited purchase. Phoenix's cargo volume this year is not much, mainly villas, shops and parking spaces, but he feels that the purchase restriction will still bring impact to Zengcheng market. According to the person in charge, the Group has made preparations for "limited purchase and limited price".
Experts analyze the advantages and disadvantages of withdrawing from the city and setting up districts
Good: the value of household registration has increased.
Li Wenjiang, chief analyst of He Fu Huihuang, analyzed that many big cities in China will not be across the board in the issue of purchase restriction, and they are all limited to the main city but open to the suburbs. "Even if you withdraw from Zengcheng, you must take this road." In the eyes of many people in the industry, the pressure of housing price regulation in Guangzhou is still great this year. After the change of administrative divisions, the regulation policies of Zengcheng and Conghua, which maintain the price limit and unlimited purchase, can actually play a role in reducing the housing prices in Guangzhou, which is conducive to the realization of Guangzhou's regulation objectives.
Guangzhou real estate expert Deng Haozhi said that it is still difficult to judge whether it is good or bad to withdraw from Zengcheng and Zengcheng. "For Zengcheng residents, it became' Guangzhou Silver' overnight, and the value of household registration is beyond doubt." But at the same time, we should also consider whether Zengcheng will follow the example of Guangzhou to implement the purchase restriction policy after the construction of the district.
Deng Haozhi, an expert in Guangzhou property market and chief analyst of Fiona Fang Real Estate, believes that whether it is beneficial to withdraw from the market and set up districts mainly depends on whether the two places will implement the purchase restriction policy like other regions in Guangzhou. "After the withdrawal of the city from the district, the accounts of the two places became Guangzhou accounts, and the gold content undoubtedly increased. If the government continues to implement the policy of price limit and unlimited purchase, it will definitely benefit the property markets of the two places. "
Negative: affecting the transaction volume of the property market
By means of "withdrawing counties and building districts", the infrastructure, policies, transportation, education and employment of the original counties and cities will be integrated with the main city, and the corresponding land and market value will be improved accordingly. In a sense, this area may also become the "new city" of the core administrative region after "removing counties (county-level cities) to build areas" The status of "new city" will lead to a large number of "city-building" projects of development enterprises landing in this region. In the short term, the real estate market in this region will usher in a new round of development opportunities after the "merger". In addition, as far as "setting up a city from a county" is concerned, "setting up a city from a county" is bound to introduce new industries and population, and at the same time, it will bring about changes in the spatial structure of urban functions and have certain investment opportunities for the real estate market. However, after Zengcheng is removed from the city and set up a district, if the purchase restriction policy is implemented instead, it will definitely have a considerable impact on the regional property market. Pan Xuhui, director of Zengcheng Zhifu Real Estate, talked about his views.
"After years of development, especially after several rounds of macro-control, buyers have become more rational. Zengcheng customers will not deliberately buy a house in this area or in the central city because of the withdrawal from the market. For foreign customers, if the purchase restriction is implemented, it will have a great impact on most properties in Xintang, which has a large number of customers in Guangzhou. At that time, customers in Guangzhou will be lost due to purchase restrictions, which will affect the transaction volume. " He, an insider of Zengcheng, also expressed his views on the withdrawal of the city from the district.
Although Zengcheng's policy of withdrawing from the city and setting up districts has been implemented, according to several senior insiders, although Zengcheng's property market has advantages in withdrawing from the city and setting up districts, it will not have a great impact on Zengcheng's property market at present, and it needs to be left to see the development and changes of policies and markets in the future.