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Early childhood education video
201310/7 The first domestic early science education TV program "Building Block Baby Entering the World" produced by Microvision Media held a grand opening ceremony in Beijing. The creative staff came to the event site to create momentum for the opening of the program. Iqiyi website, Baby Magazine, Cradle Network, Shanxi Radio and Television Children's Channel, China Women's Publishing House and many other media and partners went to the scene to congratulate. It is reported that the program will be broadcast on more than 50 TV stations and video websites such as iQiyi.

China early education video program market needs to be scientific and standardized. On the one hand, parents attach importance to their children's education and awaken their awareness of early education; On the other hand, there is a systematic response to the scarcity of knowledge video programs of early science education, which lacks both the content carrier form of early science education and the promotion platform. In particular, CCTV exposed that domestic cartoons contain bad content such as violence, which is not suitable for early childhood education videos. It is under this background that the TV program "Building Block Baby Breaking into the World" came into being, aiming to spread the scientific and systematic knowledge of early education to a wider range of families and promote the standardized development of the whole industry.

The TV program "Building Block Baby Breaking Through the World" has created a distinct image of "Building Block Baby Family". Dr. Cyndi Luo, the head of the building block family, and his brother, Building Block, traveled around the world with three lovely mascots, and experienced the local customs and educational knowledge of early education, which was easier for children and parents to accept and digest. Building blocks baby into the world consists of several parts, including the studio, cartoon and talk show by Dr. Cyndi Luo, an early education expert.

"Building blocks baby into the world" contains several independent version modes, which is convenient for website linkage. At the same time, it is broadcast simultaneously on 50 TV stations across the country and iQiyi, with an episode every week. It is also equipped with corresponding books, magazine columns and so on. Comply with the new trend of media development, build an all-media chain, and spread free and convenient early science education to more families, especially those in third-and fourth-tier cities and remote cities through TV, video websites, magazines and books.