As we all know, many educational and training institutions often adopt the method of pushing the land when promoting themselves, and pushing the land is also one of the many ways to promote it very quickly. It has the advantages of low cost, strong intuition and high persuasiveness. However, it is not so easy to push it away well. It is not as simple as sending leaflets directly to the audience as we imagined. The purpose of pushing is to impress consumers to realize purchase conversion. Today, we will talk about how education and training institutions should provide good services.

Let's talk about flyer advertisements first. We know that the reader's first impression (maybe the first image they see, or a sentence) may determine the success or failure of this leaflet advertisement. If the first impression makes them feel boring or irrelevant to themselves, then they will basically throw this leaflet into the trash can, let alone make the leaflet advertisement realize the purchase conversion. We have to admit that most customers are curious and greedy. If we give them the first impression that it is novel or good for themselves, it may win their attention and bring us one step closer to the purchase conversion. Therefore, when designing flyer advertisements, educational and training institutions should fully consider the psychology of the audience and put their most distinctive information or gifts and preferential information in the most eye-catching place.

After the leaflet advertisement is printed, it's the turn to send out the bill. Generally speaking, the following aspects should be paid attention to when issuing bills:

1, billing personnel, billing personnel facing the public, first of all, we must consider whether they can be accepted and recognized by the public from the image, at least not causing public disgust, and it is best to have a certain affinity; Secondly, billing can still be a hard work, and it is essential to require the billing staff to be diligent and hard-working; Thirdly, billing personnel should undergo simple training before taking up their posts, such as what to say when handing out leaflets to users to arouse users' interest.

2, billing location, billing location selection is also extremely important, not necessarily a crowded place is a good place, depending on what your target group is. If you are doing extracurricular tutoring in primary and secondary schools, you should send it to the school gate, not to the crossroads of commercial streets. If it is enterprise-level educational software, such as micro-constant MEM teaching software, which provides enterprise-level educational software for internal training and education and training institutions, it should be sent to some places where large-scale educational activities are held. ...

3, the time to send a bill, sending a bill is particularly important for the choice of time, such as going to the primary school to send leaflets, should I choose morning or afternoon? We know that most parents will rush to work after sending their children to school in the morning and have no time to read your leaflets. In the afternoon, it is different. Parents who pick up their children from school usually arrive early. If you send them at that time, they will be very happy to see it.

4. Clear responsibilities, real-time feedback and supervision, combination of authorization and centralization, clear division of labor, clear working hours, rest time and work attitude. At the same time, real-time feedback and supervision are carried out to avoid some senders deliberately throwing away some leaflets or giving a customer several copies to cause waste of marketing expenses.

After all, the role of pushing is limited. Therefore, in order to achieve better promotion, education and training institutions should focus on their own products, appropriately use some mobile education and teaching management software to assist education, provide good services, and let users help you spread. With a good reputation, are you worried that there are no new users?