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Marketing planning scheme of fruit shop
1, you can gain popularity before the event.

Activities can be pushed and split by friends circle, which can expand the publicity of activities, let more people know that there are fruit shops engaged in activities, and avoid lack of confidence on the day of activities. Send electronic posters and copywriting in the circle of friends. For example, if you get a cantaloupe through praise, the 8th,18th, 28th and 38th favorite people can get a cantaloupe for free in the store, and the recipient needs to send a circle of friends. There are also several fun activities in the store, such as red envelope wall, lottery, golden egg smashing and so on. , can gather popularity and make everyone happy. Join the fruit shop owner to share the circle, search under the circle of friends, and search the fruit shop circle.

2. Push activities can accumulate customers.

How do you get customers by distributing leaflets or setting up stalls? Let them add you in a way that customers think is valuable. But friends don't necessarily join the group. Some customers don't like joining the group, just pay attention to the circle of friends. For example, 1 is cantaloupe, but it needs to be paid online. Adding cantaloupe to 5 yuan is equivalent to fixing a customer in 4 yuan. 2,000 cantaloupes were delivered in the early stage, which is equivalent to 1 1,000 yuan of land pushing cost. With 2000 customers and 2000 friends, they can basically operate and run. Then send a circle of friends, do copywriting, make pictures, and be familiar with the activity tools of group buying and group fighting. Share more experience in opening a fruit shop, search under the circle of friends, and search the fruit shop circle.

3. The fruit is on sale.

Discount is the most primitive method, and the effect is also the most direct and quick. The discount can be flexible, but it is not arbitrary. But the discount should be strong, and the fruit can't be sent directly. The direct delivery is all old women and old men waiting in line. Directly hit half the cost price, and friends can enjoy it. If the other person is forwarding a circle of friends, she will be given something for free, so that most elderly people can be excluded.