1. The theme is clear: the theme of this official WeChat account is health, and the release content closely focuses on medical care, prevention and health care. The theme of the content is very clear, highlighting the professionalism and authority of the official WeChat account.

2. Clear classification: In the drop-down menu of WeChat official account, all classifications are clearly distinguished. For example, "government affairs dynamics", "announcement notice" and "epidemic prevention and control" all have corresponding sub-columns to facilitate readers to find what they need quickly.

3. Timely information: The official WeChat account of Shenzhen Health and Wellness Committee is frequently updated, and relevant information is released in time, including policies and regulations, disease diagnosis and treatment, health promotion and other fields, which ensures the diversification and comprehensiveness of readers' news acquisition channels.