First, community enrollment.

First of all, we should make clear the significance of opening this community, and also give the reasons why the group members stay.

After determining the meaning of the community, we should continue to give reasons for keeping the group members in the group.

Then, prepare hard to sell classes every day. The common methods are: sending soft articles to arouse kol parents' feelings.

In the meantime, make good use of tools such as group to-do list.

Finally, kicking the door and giving the organization a little skill is actually widely used in e-commerce group purchase and group purchase, and can also be used in course purchase.

Second, friends circle enrollment

In fact, for teaching and training institutions, the content of the circle of friends also has a framework.

1. Define the content and value of the course.

Attract users' attention

3. Create an atmosphere of scarce courses

Step 4 give purchase instructions

5. Adjust according to the conversion.

This framework also determines the specific content of the organization's circle of friends, and the organization can even edit the whole set of copywriting first.

Third, in addition to the above two, there are also official accounts such as WeChat.

It's best to leave it to professionals, and don't be too eager to promote it from the beginning, which will cause users' disgust. A more effective way is to build an ip that can provide help and dry goods first.

Online also includes seo, sem and other things, which need to be paid.