The soul of any artistic activity lies in creation. The originality of booth design is mainly manifested in the novelty of creativity and the originality of artistic image. This unique image gives people a shock, a shock, a thrill and an unforgettable impression, which plays the most effective role in displaying, and this is the most effective image communication. This kind of creation involves the positioning of form, the imagination of space, the choice of materials, the strangeness of structure, the treatment of color, the novelty of methods and so on.
2, the principle of integrity
A high degree of integration is the first and basic principle of exhibition art, and the form, technology, color and style are unified. In short, good design is very clear and orderly in the order of artistic forms.
3, the principle of the times
This principle can also be called conceptual principle. The concept of the times permeates every cell of exhibition art design. At present, display design should embody the following viewpoints: human concept, time and space concept, ecological concept, system concept, information concept, high-tech concept and so on. Specifically, we should pay attention to the following five aspects:
(1) The space environment is open, fluid, plastic and organic. Give people freedom, give people kindness, make people feel, know, go in and out freely, visit and communicate.
(2) Adhere to the classic principle of exhibit information. Strictly implement the requirements of few but fine.
(3) Realize the unified color effect of the inherent color "interactive reverberation" and attach importance to the application of achromatic series.
(4) A large number of new products, new materials, new structures, new technologies and new processes are adopted. Actively use modern photoelectric transmission technology, modern screen imaging technology, modern artificial intelligence technology and other high-tech and practical achievements.
(5) Pay attention to the application of free curves and free surfaces of soft materials, and pursue the organic effect of display environment.
4. Industry principles
This principle can also be called functional principle. That is, the principle of unity of form and content. The booth design of metallurgical industry and daily chemical industry can't be the same. It is necessary to adapt to local conditions and avoid copying mechanically!
5. Cultural principles
Booth design should have outstanding style and taste, in which regional and national cultural traditions should be naturally expressed. It reflects the deep-rooted characteristics of development under historical inheritance. Only in this way can your design stand out from the crowd.
6. Environmental principles
Bread has two meanings here. One is that any objective existence of beauty is realized in a specific environment. A good design must be the product of fully studying similar things in the same region. It must complement each other with the environment in form, but it must stand out from the crowd. Secondly, any good design will not cause environmental pollution and must meet the basic requirements of "green environmental protection".
In a word, a good booth design should adhere to the unity of science and art, inheritance and innovation, content and form, whole and part. If we have to use a different angle to evaluate the quality of display design, this angle is the aesthetic angle. First of all, we should tell the exhibition design and construction company about the determined booth scheme. Then sort out your product classification and quantity and hand it over to the exhibition design and construction company. Communicate with the exhibition design company to understand the design feeling you want.