The price of a 3-minute to 10-minute promotional film ranges from thousands to hundreds of thousands. For example, shoot a 10 minute film and shoot it with DV series. In the simple later stage, the price of making a CD is 2000-3000, and the simplest production of 1000 is enough, but it is only an information piece at best, and the value of the promotional film is not ideal. However, shooting with a professional camera and professional post-editing production will cost 10000-80000, and shooting with film will cost more than 65438+ 10,000. If there are special requirements and conditions, such as aerial photography, professional actors, complicated shots, complicated post-editing, 3D production, etc., the corresponding expenses will increase.

The price of a good corporate promotional film is roughly composed of three parts:

1. The copy is creative. The creative planning of corporate promotional films is closely related. Creativity provides novel schemes and ideas for the planning of promotional videos, making the planning activities more unique and innovative. Good copywriting creativity is of great significance.

2. Pre-shooting and post-editing of corporate promotional videos. According to the general composition of professional equipment, it can be divided into:

A. Equipment cost (HD camera, SD camera, general wide-angle lens, lighting, rocker arm, track, etc. );

B personnel expenses (actors, directors, lighting engineers, cameramen, producers, etc.). );

C. Post-stage expenses (Chinese and English dubbing, CCTV, provincial TV, special effects, 3D, etc.). );

D. Other expenses (creative expenses, transportation expenses, room and board expenses, etc. ); Calculate the approximate cost according to the shooting days;

3. In addition, according to different industries, the cost of corporate promotional videos is also different. For example, the real estate industry needs to design a large number of animation designs, and urban promotional videos need to use aerial photography or a 12 meter rocker arm. , according to whether the enterprise provides the corresponding material, shooting cycle, celebrity endorsement, corporate budget, etc.