First of all, it involves violating laws and regulations.

After Google announced its withdrawal, China's official response showed that "foreign companies operating in China must abide by the laws of China. Google violated the written promise it made when it entered the China market ... ". The government requires filtering and censorship of search services, but Google insists on so-called western values and does not cooperate with official behavior.

Second, the business is facing a crisis.

The market was suppressed by Baidu, a local enterprise, and the development of its own products was blocked. Its share of best search in China is only about 30%. Before leaving his job, when China was cleaning up the se website, he was also involved in some business of Google. Google was exposed by CCTV, sued for copyright crisis, and accused by relevant government departments.

Then, Li Kaifu's departure made it difficult for Google to find a suitable leader for a while, which made Google worse.

Due to various factors, policy intervention and business progress are not smooth, and resignation is inevitable. However, the market cake in China is so big that it is really attractive. It will eventually come in and share. In the face of today's huge market, it will willingly bow its head, just like Britain today. When I quit, I wanted to come in later, and I took a step back.