Xiangxiang is very different from other smart bookcases, such as 1. The core positioning of Xiangxiang is "children's library at home", which makes children "healthy reading within reach" and the crowd segmentation is accurate. Focus on picture books, children's books and parent-child reading, focusing on communities, schools, kindergartens and newsstands; 2, the elephant opens a real * * * enjoyment, free public welfare mode. For readers with less reading requirements, open the free mode. As long as the book is returned intact within three days, there is no charge, and only a nominal borrowing fee is charged for overtime. At the same time, there is an annual membership model to provide more value-added services. 3. The ringing image intelligent bookcase is more user-friendly, better in experience, more sensitive and accurate in equipment reading and identification, and more than one person can operate and use it at the same time, which has better rain and sun protection effect.