Introduction: Through work summary, we can turn scattered and superficial perceptual knowledge into systematic and profound rational knowledge, and draw scientific conclusions, so as to correct shortcomings, learn lessons, and make less detours and more achievements in future work. The following is a summary of my work during the probation period of copywriting planning. I hope it will help everyone!
1 Copywriting Planning When summing up the probation period, I thought it was very difficult to do copywriting in an advertising company at first, of course, because I felt that I had never practiced, so naturally I couldn't do anything, but after studying during this period, I didn't think so. In fact, as long as you dare to do it and do it with your heart, some things will become simple and interesting. I have this conclusion for a long time, but the way of thinking and perspective are different at different stages of life. Of course, the guiding significance of the conclusion is different, just like the process of seeing mountains, water, mountains, water, mountains and water.
During the internship, I feel that I have learned more than the professional knowledge, which is more practical.
For example, I once again feel the importance of working methods. Learning pays attention to learning methods, and work naturally pays attention to working methods. Take the task of this internship as an example. Although I am an intern, I think the work flow is a bit chaotic. A leaflet will be completed in ten days, but I didn't expect to do it for a month, which made people crazy. There must be a reason. What is the specific reason? I don't think I have a say. I still believe it. If you are poor, you will be immune to it, and if you are rich, you will help the world? Holy word, I'm still very? Poor? So I can only sum up myself for the time being.
Throughout the work, the manager has been asking us what we wrote. Change it? Of course, the most important reason is our poor writing. Good is good, and bad is bad. I still have self-knowledge. However, this process also made me understand that if you want to make something good once, don't even think about it until you want to vomit. At this time, when you take out your first manuscript, you will find that it is nothing, simply unsightly. I used to be lazy when I made things by myself, so just do it well. I have never corrected it seriously. Of course, we often have to rework, wasting time and not talking about it will delay the normal progress of other work. This is a matter of work attitude. If I go to work in the future, I will do a lot of rework myself. When this happens, everyone will be angry. Needless to say, the boss with many things will be fired. For the sake of his own future, I'd better change this problem quickly and strengthen training in this field. What I want to do has to be changed at least three times. In the boss's hand, it is the last thing to be changed. I can't ask my boss to change it for me. ? All the good articles have been changed? This sentence is also true. Also, in fact, being a man is the same. People should constantly check and correct themselves, so as to present themselves as an admirable and perfect person in front of others, otherwise you will wait for others to say you behind your back. Hehe, beside the point.
Zheng, a designer in the company, does excellent things, but by observing his usual work, I find that, first, he is a man of heart, he can find inspiration and ideas from things that others think are irrelevant, and he can quickly become what he wants by feeling; Second, he is particularly talented, but half of it is due to hard work. For a small example, for product packaging, he looked at 10 thousand pictures himself. Whether it is true or not, if you think he can say such a thing, you must have seen it, and you must have seen it a lot. You can't even admire such a person. As long as you are not a fool, it is only a matter of time before you work hard and gain the appreciation of others.
During my internship, I was lucky enough to get in touch with clients. Do we students know the theoretical knowledge and creative masters in advertising textbooks? Holy word? I never know what customers think in reality, but it is very fresh to get in touch with customers and talk about products. However, when I first came into contact with customers, I was a little silly. I only heard what others said and forgot what I did. Later, the work was not smooth, which should be one of the reasons. Although copywriting can be consumer-centered, you should be clear about how customers know consumers better than you do. When the client comes, he asks you what you have, no matter what the problem is, as long as you think it is related to copywriting, otherwise, as soon as you pick up the pen, you will ask yourself, what is this? Why didn't you ask the customer then? A series of troublesome questions came.
In the meantime, I contacted a client. Although he has an interest relationship with the company, in my eyes, he is not only a customer of the company, but also my idol, because I admire him very much. The reason is very simple, because when we communicate, some of his words are very common and popular, but if you think about it carefully, every sentence is very penetrating and contains extraordinary experiences. You have to be impressed by his personality charm because of his subtle wisdom in conversation. People can do this is success. Remember what he said? Can birds fly when their wings are hard? I don't know? Polopin? Or his original. Anyway, this is the first time I've heard this sentence. I felt a little strange at first, but when I think about it carefully, an unruly heroic spirit immediately came to my mind. As a young man, I should be ashamed to hear this sentence from this overly confused elder. In the meantime, he told a short story. Many years ago, everyone was happy to be a worker and eat public meals, so that they could live a stable life and have food and clothing for the rest of their lives. He said that at that time, a young man found the factory director and said he didn't want to do it. As a result, the factory director was furious and scolded him, saying, damn it, others can't find a good job when they find a relationship and give gifts. If you say no, you will quit. He said that we have a good relationship. With you around, I don't have to worry about food and clothes. If one day you leave and become the factory director, who shall I go to? So I left this sentence and left the factory. Sure enough, a few years later, state-owned enterprises were reorganized, and a large number of workers were laid off and lost their sources of food and clothing. People living on national policies are having a hard time now. In those days, dumb children went through hardships from south to north. Finally, he has his own career. Although he is a little tired, he leads a hard life. Finally, he said, that young man is him. I saw something in him. People should dare to toss, not like a stagnant pool, especially young people. Life is rich and colorful, waiting for you to discover and explore bravely, otherwise everything is meaningless.
Finally, back to my favorite sentence, Li Ka-shing said when he was teaching Li Jingyun. Learn to be a man first, then learn to do things? This is a classic and worthy of young people to experience the mystery inside.
2 Summary of probation period for copywriting planning 1. Ideological aspect
At the beginning of my work, I carefully understood the company's development, studied the company's management rules and regulations, and became familiar with the daily work of office clerks. At the same time, we should strive to improve our working methods and methods, improve our working ability, and meet the challenges of work with a brand-new attitude. At the party branch meeting, I studied the CPC Central Committee? In-depth development of pioneering and striving for Excellence activities? Realize that everything is for doing practical things. At the same time, actively participate in the company's party organization activities, enter? Red class? -Yancheng New Fourth Army Memorial Hall, accepted? Red education? I deeply felt the indomitable will and fighting spirit of the producer.
Second, the work.
Correct work attitude and strictly observe organizational discipline. I always greet my work every day with full enthusiasm and always treat my work with 100%.
1. Do financial work patiently and meticulously.
In the first half of the year, I carefully checked the financial books of the department, clarified the financial relationship, strictly implemented the financial system, and made every account well, ensuring the balance of payments. Every incoming and outgoing account, I carefully check the invoice and bill, and record it according to the financial classification rules. According to the financial system, I refine the monthly income and expenditure, and do a good job of monthly routine reconciliation.
2. Actively do a good job in copywriting management.
It is my regular work to systematically and standardize the classified management of departmental EIA project data files. I use the method of combining normal maintenance with regular centralized sorting to classify and file files. I do a good job of input, sorting and printing, and make forms and documents according to my work needs.
Over the past few months, I have basically ensured that the daily work of the office is carried out in an orderly manner, and at the same time, I have actively completed other tasks assigned by my superiors and participated in the collation of colleagues' work materials. In the face of a lot of trivial daily work, I strengthen my work consciousness, pay attention to speeding up the pace of work, improve work efficiency, calmly handle various affairs, and strive to be comprehensive, accurate and moderate to avoid omissions and mistakes. With the help and support of leaders and colleagues, I basically got everything done and everything was implemented.
Four months is fleeting. Although I have done some work, there are still many problems, mainly the following:
1. Lack of innovation.
You can't actively play the spirit of serious study and pioneering, but passively adapt to the needs of work. Basically, everything assigned by the leaders can be completed, but almost all of them just work to complete the work.
2. The work is not solid enough to keep up with the times.
Busy with daily chores, the work did not rise to a certain height. Can't concentrate on work and study, know a lot of knowledge but not good at it. In my future work, I will try my best to correct my shortcomings and devote myself to my work with greater enthusiasm.
First of all, I will strengthen my study, improve my political and ideological quality and professional work level, establish a good professional ethics, devote myself to my study with a serious attitude, full enthusiasm and strict discipline, and accumulate necessary basic knowledge and skills for my work. Although the work in the office is trivial and complicated, I will try my best to further improve my working ability in many aspects and face my daily work with a positive attitude.
Secondly, I will also pay attention to cultivating my adaptability, coordination, organization and creativity, and constantly learn, forge ahead and improve myself in my work in order to better complete my work.
The above is my summary of my work in the past four months. I will try my best to overcome my shortcomings, make up for my shortcomings and do better in the future.
Summary of the probation period of copywriting planning for several years, I have the honor to work in the company. I have worked in such a superior and comfortable environment that I can give full play to my intelligence and wisdom for nearly three months. During these months of work, I deeply felt the meticulous care of the leaders, the serious and pragmatic work style of the two-level managers of the company, and the enthusiasm of colleagues for unity and hard work. What I realized was the hardship and determination of * * people as pioneers, which benefited me a lot in my new job and laid a good foundation for me to move towards the right life path. Now I will make a simple summary of my work in the past three months.
Ideologically, I deeply realize that changing from other industries to logistics industry, new environment, new leaders, new colleagues and new posts is a good development opportunity for me, and it is also a good opportunity to exercise and improve my various abilities. At the beginning of my work, I carefully understood the general situation of the company's development, studied the company's rules and regulations, and became familiar with some basic knowledge of office daily management and logistics industry. At the same time, I also strive to explore ways and means of work from all aspects, actively exercise my working ability, strive to complete the role transformation as soon as possible, and meet the challenges of new work with a brand-new attitude.
At work, mainly engaged in the daily work of the office. The office is a brand-new field of work for me. As a member of the office, I clearly realize that the office is a comprehensive management organization under the direct leadership of the general manager's office, a hub for connecting the preceding with the following, communicating inside and outside, coordinating the left and right, and contacting all directions, and a center for promoting all work towards the established goals. There are many things in the office, such as document processing, file management, document examination and approval, meeting arrangement and welcoming. In the face of a lot of trivial daily work, I strengthen my work consciousness, pay attention to speeding up the pace of work, improve work efficiency, calmly handle various affairs, and strive to be comprehensive, accurate and moderate to avoid omissions and mistakes. With the help and support of the leaders in charge, I have basically achieved everything.
In the past three months, under the guidance of the competent leaders, I have basically ensured the orderly operation of the daily work of the office, the processing and circulation of superior documents, the issuance of monthly meal tickets and fuel tickets, and other things sponsored by the office are timely, accurate and correct. In the past three months, I participated in the drafting of some documents, such as the relevant provisions on prohibiting managers from taking advantage of their positions and powers to participate in or participate in the company's business projects in disguise, drafted and wrote some working materials, participated in the annual performance appraisal of the general manager of the company's two levels of organs, and actively completed other tasks assigned by superiors.
Three months is fleeting. Although some work has been done, there are still many problems, mainly manifested in: when I first arrived at the company, there were many shortcomings in both business ability and thinking. I feel tired of working every day. Nevertheless, I got the correct guidance and help from company leaders and department leaders in many aspects, so I adapted to my new job in a short time. ? Lack of innovative spirit. Can't take the initiative to play their own intelligence, can only passively adapt to the needs of the work. The things assigned by the leaders can basically be completed, but they will not take the initiative to lead the work and are very passive. Lack of serious study and pioneering spirit, busy with daily chores, work has not risen to a certain height. ? The work is not solid enough to keep up with the times. As a college student who has just entered the society, he lacks the vitality that young people should have. It is not enough to learn new knowledge and master new things. I also have the problem of being too arrogant and too lazy to do it. I can't concentrate on work and study. Although I know a lot, I'm not good at it.
In my future work, I will try my best to correct my shortcomings and devote myself to my work with greater enthusiasm. First of all, strengthen learning and take the initiative to learn. In today's era of knowledge economy, we must always study to keep pace with the times, so I will take strengthening study, improving political and ideological quality and professional work level, and establishing good professional ethics as an important daily work, and devote myself to study with serious attitude, full enthusiasm and strict discipline, so as to accumulate necessary basic knowledge and skills for my work. Secondly, improve service awareness and work style. As a staff member of the office, I will do my job enthusiastically and actively in line with the principle of serving the people and provide satisfactory service for those who come to work. Third, improve working ability and be brave in innovation. Although the work in the office is trivial and complicated, I will try my best to further improve my working ability in many aspects and face my daily work with a positive attitude. At the same time, I will also pay attention to cultivate my adaptability, coordination, organization and creativity, and constantly learn, forge ahead and improve myself in my work in order to better complete my job.
The above is my summary of the work in these three months, so I won't say much. But I think it is more convincing to do it with practical actions. ? It's a long way to go, Xiu Yuan, Xiu Yuan. I'll go up and down, okay? In the future work, I will try my best to overcome my shortcomings, make up for my own shortcomings, and strive to do better.
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