1, information age: high-quality development promotes the digital transformation of the book industry and strengthens the content creation and dissemination capabilities of diversified platforms such as new media and mobile terminals.

2. Diversified needs: Readers have different needs for knowledge acquisition methods, disciplines, literary tastes, etc. Provide a variety of excellent works to meet the growing and subdivided reading needs of readers, and promote in-depth writers to create more works with market potential or social influence.