NetEase CloudMusic, a music product developed by Netease, is the result of Netease Hangzhou Research Institute. Relying on professional musicians, DJs, friends' recommendation and social functions, online music services mainly focus on song list, social interaction, big-name recommendation and music fingerprinting, with song list, DJ program, social interaction and geographical location as the core elements, focusing on discovery and sharing.
2016165438+123 October, Netease Cloud Music launched the "Stone Project" to support independent musicians from seven aspects: promotion resources, album investment, performance opportunities, appreciation, music training, musicians' surroundings and musicians' index system.
20 17 On March 20th, Netease Cloud Music "Le Ping Train" subway started at Xianghu Station of Hangzhou Metro 1 Line. The body of "Le Ping Train" is dominated by red, and the compartment exudes wonderful comments from Netease Cloud Music.
Industrial value:
In August 2020, Netease Cloud Music ranked 108 in the 2020 Hurun Global Unicorn List of Suzhou High-tech Zone, with a market value of 20 billion yuan.
In May of 20021,the listing application of Netease Cloud Music showed that the company's revenue increased rapidly to 4.9 billion yuan in 2020. The net loss will increase to 3 billion yuan in 2020. In 2020, the number of monthly active users of online music service will increase to 654.38+80.5 million. In 2020, the number of monthly paying users of online music service will increase to16 million.