At present, mobile phone reading is very popular, especially many young people read through mobile phone WeChat and Weibo, which has a great impact on traditional reading such as newspapers, magazines and books. The author believes that this phenomenon shows that people's reading habits and behaviors are undergoing profound changes. With the development of the Internet, mobile phone reading, a digital reading method, has surpassed paper reading and become the main reading method for many people, especially young people. In fact, mobile phone reading and Weibo WeChat reading have just begun to change readers and publishing industry. The socialized and interactive reading characteristics of WeChat reading in Weibo, coupled with the application of VR technology and AR technology of virtual reality, will definitely attract young people with rich reading experience, while WeChat Weibo reading is basically free, which makes the traditional reading methods of newspapers, magazines and books even weaker. The advantage of mobile phone reading is that reading is more free and convenient, and readers' spiritual life is also more free. Moreover, digital content comes from both traditional publishing and original online content, so digital reading such as mobile phone reading and Weibo WeChat reading is more abundant than paper reading.

Of course, to see the popularity of mobile phone reading among young people will have a great influence on people's reading behavior, mode content and even way of thinking to a certain extent. Wechat reading shows the characteristics of utilitarian reading surpassing humanistic reading, popular reading surpassing classic reading, information acquisition surpassing knowledge acquisition, news concern surpassing literary feelings, and entertainment pursuit surpassing theoretical discussion. It is highly mobile, fragmented and socialized, which leads to a decrease in the amount of books read by teenagers and makes it difficult to achieve in-depth reading.

Therefore, in the era of mobile phone reading, I personally think that it is necessary to establish a "big reading concept" in the digital age and pay attention to leaving room for deep thinking and deep reading; For the government, under the general trend of Internet development, it should increase investment in cultural and educational undertakings, vigorously promote and retain traditional reading, and encourage young people to contact printed words, paper books and in-depth reading content.