1, sales rate
The so-called sales rate is actually a ratio, which refers to the ratio of the total number of products sold and produced to the total number of products in the store.
For example, your store sells 50 different types of clothes, of which only 20 have sales.
No matter what the sales volume of these styles is, we only look at the total number of styles that have sales volume, and then divide this 20 by 50 to equal 40%, which is the sales rate of your store.
2. Sales rate
The sold-out rate refers to the sales volume of a single product, and its calculation method is the total number of single product sales divided by the total number of single product purchases in a certain period of time.
Similarly, take the above clothing store as an example. Suppose your store has 100 pieces of a certain style of clothing, and then the sales volume of this clothing is generated, and the sales volume is 50 pieces;
Then the sold-out rate of this dress is 50 divided by 100, which is equal to 50%.
Difference between selling rate and selling rate:
After knowing the specific definitions of selling rate and selling rate, the difference between them is better understood.
The sales rate is aimed at the sales of all styles in the whole store, and the sales rate is often related to the unsalable rate.
If the sales rate of the store is not high, it means that the styles that are not sold in the store will be dealt with.
The processing here includes taking off the shelf, returning the shelf, keyword discount, promotion of preferential activities and so on.
The sales rate reflects the sales situation of a single product, and the function of this indicator is also obvious, reflecting the sales speed of a single product and whether it is very popular.
If so, then you can consider making this single item into an explosion and packaging it more carefully.
In addition, some people will use the sales rate index to calculate whether the cost of this single product has been recovered;
Then calculate whether to promote it to sell faster after recovering the cost, so that the money earned by subsequent promotion is pure profit.
Sales rate and sales rate are both data that need to be analyzed in store operation, which will affect the weight of the store.
Therefore, it is necessary to increase the sales rate as much as possible and increase the sales rate. The specific promotion method can be understood by yourself.