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What about Amazon's free lending?
Amazon has launched a free book lending service for Kindle products, which supports American users to borrow more than 65,438+65,438+0,000 books. Whether it is a smartphone, laptop or Kindle reader, users can use this service through any Kindle product, and users can also take notes while reading, even if the books are returned, the notes can be kept.

Summary of Amazon free lending

Amazon announced on Wednesday that it will launch this service, which will enable the Kindle to compete with rival products Barnes &; An Amazon spokeswoman said that Noble's Nook has the same library borrowing function as Sony's Reader. We think consumers will like this library lending function.

JamesMcQuivey, an analyst at ForresterResearch, said that there are 7.5 million Kindle users in the US market, which makes Amazon occupy two-thirds of the US e-book market of $654.38 billion. Since this service is free, it will not have an immediate and direct impact on Amazon's business.