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Dangdang's corporate culture
In the past fifteen years, Dangdang has achieved the first focus on book e-commerce, forming extraordinary capabilities and characteristics. These elements will be refined to models and gradually copied to clothing, pregnant women, home textiles and other market segments, and their value will be limitless.

On the occasion of 15 anniversary, Dangdang's new slogan proposes to lead a new wave of e-commerce with honest management and personalized consumption! Dare to do and be Dangdang fully demonstrates Dangdang's sense of social responsibility, dare to do and speak, dare to do and dare to break through. This change complements the brand founder and CEO Li Guoqing's always straightforward and enterprising style. Dangdang's series of changes today are important measures to upgrade the brand strategy and adapt to the changes of the times, and at the same time fully demonstrate the passion and dreams with Dangdang characteristics. Dangdang promises that all goods are authentic.

More than 2,700 cities across the country can achieve "cash on delivery"

You can apply for a return within 7 days after receiving the goods, and you can apply for a replacement within 15 days.

The automatic intelligent price comparison system ensures that the price of the goods sold is worth the money.