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The Significance of Children's Reading Promotion
The significance of children's reading promotion is as follows:

Books are the ocean of knowledge and the ladder of human progress. Books accompany everyone's growth like friends. "Young people are strong and China is strong", which shows that young people are the backbone of China's future development. Therefore, doing a good job in children's reading is not only of great significance to children's growth.

It is more related to the long-term stability of our country, to the future development of our country, and to the achievements of spiritual civilization construction in our country. The report of the Tenth National Congress of the Communist Party of China puts forward the requirement of "developing nationwide reading activities", which is the requirement of China's reading situation and an effective way and strategy to improve China's spiritual civilization construction.

At present, the popularity of the Internet has greatly reduced the reading of children's paper books, and reading has become a part of "fast food" life. Some people even fall into the extreme argument that "reading is useless". It is of great practical significance to correct the bad social atmosphere, adhere to the reading guiding principle of "only a good scholar can make progress, and only a good scholar can have skills" and carry out children's reading promotion.

Countermeasures for children s reading promotion in China at present;

1, increase investment in promotion funds.

In view of the present situation of children's reading in China, the government should increase the investment in reading promotion, constantly expand the reading needs of rural and urban children, increase the reading books of rural and urban children, and improve their reading awareness.

2. Enrich the promotion forms

Children's reading promotion in China should take various and colorful promotion forms, and let children feel the interest and benefits of reading through the influence of promotion and publicity.

3. Targeted promotion for different subjects.

Children's reading promotion spans a large age range, from 0 to 18 years old, including children's reading needs and teenagers' reading needs. Therefore, reading promotion activities should be carried out in different forms for different age groups.