front cover
Cover refers to the outer layer of books and periodicals. Sometimes it refers to the first side with the title, author or editor, name of the publishing house, etc. From Ba Jin's Home Eleven: "My grandfather just gave me a thread-bound book. I read the title of the white label on the cover: "Mr. Liu teaches filial piety and abstinence", and I feel a headache. "
Cover refers to the name of the bound book block wrapped in a coat. Cover is also called book cover, cover, outer cover, etc. , and divided into one, two (cover), three, four (back cover). Generally, one cover of books and periodicals is printed with the title, publisher and author, and the other four covers are printed with copyright. Cover plays a role in beautifying books and protecting book blocks. At the same time, it is very convenient to find books and periodicals in the library.
Knowledge expansion:
As an advertisement, the cover is usually in an editorial department, and the production of the cover is relatively a good "fool" thing. Originally, the production of the cover usually belongs to the later stage, usually after the film is released. When time is tight, it is inevitable that you will not pay much attention.
The operation of the media is more about the quality of manuscripts and pictures. Compared with them, they also have many kinds of evaluation methods, but they have never heard of any specific requirements for the cover. Since there is no standard, of course they have to "improvise".
In fact, if you regard the media as a product, then the cover is undoubtedly the packaging of the product. In traditional industries, product packaging design is a very important category. If you can't do this, your products will be greatly affected.
In the field of media, some people have done relevant tests before. A bad cover can affect more than 0% of retail sales, especially for a new media with few loyal readers. Since the cover has such a great influence, what is the cover? The cover is an advertisement.
Cover is the facade of book binding design art, which reflects the contents of books through the form of artistic image design. In today's dazzling sea of books, the cover of books plays the role of silent salesman, and its quality will directly affect people's desire to buy to some extent. Cover plays a role in beautifying books and protecting book blocks.