1. Purpose analysis; Whether the questionnaire survey wants to get "necessity feedback" or "satisfaction feedback", and set the tone accordingly.
2. Statistical planning; The purpose of the questionnaire survey is to reveal a fact and draw conclusions and relevant data from it. So before you do the specific work, you should plan the results you want, especially the data, and even make a draft of the chart directly. So you can clearly design the content of the questionnaire.
3. Design the questionnaire; In fact, the questionnaire we do is also a "questionnaire" for the audience, and this step is directly related to the effect. Because the angle of personal design problems may be biased, it is best to give it to a team to discuss the design. Ask questions to the point and try to avoid questions that will get vague answers, otherwise it is not conducive to drawing conclusions. Generally speaking, it is better to use a single question type, but if the audience has enough time to answer questions and the statistical results require details, they can put the questions of choice, judgment and short answer together.
4. Morphological development; In order to be representative, the questionnaire survey must reach a certain coverage and recovery rate, which should be considered according to your actual situation. Generally speaking, those who enter the unit for internal investigation, take to the streets to immediately distribute recycling, surf the Internet (official website or forums), set up surveys by using marketing outlets, use publications, and integrate into activities or services for investigation. The coverage is easy to reach, and the reasonable choice of development form determines the recovery amount (including quantity and quality).
5. Extract data and conclusions; After recycling, we should first count the recovery rate to see whether it meets the basic requirements and how representative it is, and then classify it, such as men, women, regions and occupations. Then sort out the answers directly, and finally draw a chart and write the investigation conclusion.