1. Universal
General Motors is the largest automobile company in the world, with an annual gross industrial output value of over US$ 6,543,800 billion. Its logo GM is taken from the first letter of the first two words of its English name (General Motro Corporation). 1908 was developed by william durant on the basis of Buick Motor Company and established in Detroit, USA. The current headquarters is still located in Detroit.
General Motors ranks first among the 500 largest enterprises in the United States and second among the largest industrial enterprises in the world. It has 800,000 employees in the United States and the world, distributed in 40 countries and regions around the world, and the total output of general-purpose family cars reaches 9 million every year.
General Motors is one of the first super-large enterprises in the United States to implement joint-stock system and expert group management. The cars produced by GM typically show the characteristics of American cars, such as luxury, spaciousness, comfortable interior, high speed and great reserve power. In addition, GM attaches great importance to quality and the adoption of new technologies. Therefore, universal products have always enjoyed a high reputation in the hearts of users.
GM has established partnerships with Fiat, Suzuki, Isuzu and Fuji Heavy Industries.
2. Ford
Ford Motor Company, founded by Henry Ford in 1903, is one of the largest automobile companies in the world. 1908, Ford Motor Company produced the world's first car belonging to ordinary people-Model T, and the world automobile industry revolution began. 19 13, Ford Motor Company developed the world's first assembly line, which made the number of T-cars reach150,000, creating an unbroken world record. For this reason, Mr. Ford is honored as the man who put wheels on the world. 1999, Fortune magazine named him "the business giant of the 20th century" in recognition of his outstanding contribution to the development of human industry together with Ford Motor Company. There is only one secret of Mr. Henry Ford's success: trying to understand people's inner needs and using the best materials and the best employees to make a good car that everyone can afford.
Today, Ford Motor Company is the leading automobile manufacturer in the world. Headquartered in dearborn, Michigan, USA, it covers more than 200 regional markets on six continents, with 325,000 employees and 65,438+065,438+00 factories all over the world. As a world-class automobile company, today's Ford still adheres to the corporate philosophy initiated by Mr. Henry Ford: "Consumers are the center of our work. We must always think of consumers at work and provide better products and services than our competitors. "
Ford Motor Company owns eight automobile brands, including aston martin.
Martin, Ford, Jaguar, Land Rover, Lincoln, Mazda, Mercury and Volvo. In addition, Ford Motor Company also owns Ford, the largest auto credit enterprise in the world.
Motor Credit), Hertz, the world's largest car rental company, and QualityCare, a famous car service brand. These world-famous brands are of great value to Ford and consumers all over the world.
3. DaimlerChrysler Company
Chrysler Automobile Company is the third largest automobile industry company in the United States, founded by walter chrysler in 1925. The company has subsidiaries in many countries around the world and is a multinational automobile company. The company is headquartered in Detroit, USA.
1924, walter chrysler left General Motors to join Williams & Ovland Company and began to produce Chrysler cars. 1925 He bought the bankrupt Maxwell Company and set up his own company. With his own technology and financial resources, he successively acquired Dodge, Briggs and Plymouth, and gradually developed into the third largest automobile company in the United States.
With the expansion of its business, Chrysler began to expand overseas, successively setting up factories in Australia, France, Britain and Brazil, purchasing shares of local automobile companies, and acquiring Italian companies Masarati and Lamborghini, making the company a multinational automobile company. In the 1930s, its golden age, it once surpassed Ford. In 1970s, the company was on the verge of bankruptcy due to poor management, and the famous entrepreneur Lee Yakoka took over the company. After taking office, Yakoka boldly hired new people, laid off employees, won government funding, focused on market research and product development, and achieved amazing success in product advertising. In the early 1980s, Chrysler miraculously came back to life and continued to rank among the top five automobile companies in the world.
In the 1990s, Chrysler was once again in trouble because of the attack of Japanese automobile companies, and fell again and again in the ranking of automobile companies, even falling below Nissan's American branch (American market). Chrysler Automobile Company has Dodge, SF, Chrysler Automobile Department and Dodge Truck and Parts Department. At present, new automobile products include "barrier-free" light trucks, "dance of the sun" cars, and automobile products such as "ghost", "dodge" and "sailing with the wind".
At the 6th Beijing International Automobile Industry Exhibition, Daimler-Chrysler will exhibit the brand-new mercedes benz c class which made its debut in China. This car is a completely innovative new model, which was just launched in Europe in May this year. At the same time, the S, E and M Mercedes-Benz models were carefully selected to meet the domestic audience. In addition, the * * * rail CDI engine will be exhibited.
4. Toyota
One of the top ten automobile industry companies in the world, the largest existing automobile company in Japan, was founded in 1933, and has now developed into automobile production. A huge industrial group whose business involves machinery, electronics, finance and other industries.
In the early days, Toyota mainly made textile machinery, and its founder, Yoshiichiro Toyoda, set up the automobile department in the textile machinery factory on 1933, thus starting the automobile manufacturing history of Toyota Motor Corporation. 1935, Toyota AI automobile was successfully trial-produced, and the automobile industry company was formally established the following year. However, the company developed slowly throughout the thirties and forties, and it was not until after World War II that Toyota Motor Corporation accelerated its development. By introducing European and American technologies and under the guidance of American automobile technical experts and management experts, they quickly mastered advanced automobile production and management technologies, and created a famous Toyota production management model according to the characteristics of the Japanese nation, and constantly improved it, greatly improving the production efficiency of the factory, and flooded into the North American market at the end of the 1960s. 1972, the company produced a total of100000 vehicles.
The 1970s was the golden age for the rapid development of Toyota Motor Corporation. It took only four years from the expiration of 1972 to 1976, and the company produced10 million vehicles with an annual output of over 2 million vehicles. In the 1980s, the production and sales of Toyota Motor Corporation continued to soar. By the early 1990s, the annual output of automobiles had exceeded 4 million, approaching 5 million, beating Ford Motor Company and ranking second in the world. The sixties and seventies of the 20th century was a period of self-growth in Japan, and after the eighties, it began an international strategy of going global in an all-round way. It has successively established wholly-owned or joint ventures in the United States, Britain and Southeast Asia, and jointly established an automobile R&D center in the local area to implement the internationalization strategy of local R&D, design and production.
Toyota Motor Corporation has a strong technical development capability, and attaches great importance to studying customers' demand for automobiles. Therefore, it has created different brand-name products in different historical stages of its development, and defeated its competitors in the United States and Europe with rapid product updates. The early Toyota, Crown, Guangguan and Corolla were famous for some time, and the recent luxury cars such as Cresida and Lexus were also famous. Toyota Motor Corporation is headquartered in Tokyo, and its current president is Toyoda Shoichiro. The annual output of automobiles is nearly 5 million, and the export ratio is close to 50%.
Toyota Motor Corporation establishes partnership with Hyundai Motor Corporation of Korea.
5. People
One of the top ten automobile companies in the world, founded in Fort Worth 1938, Germany, was founded by Porsche, a world-famous automobile designer. Volkswagen mainly deals in automobile products, and it is a straddle-type automobile group with automobile activities in many countries around the world. Volkswagen, as its name implies, is a car produced for the public. Porsche proposed to the German government to design and produce cars for Volkswagen. Subsequently, the proposal was approved, and then Porsche established Volkswagen AG with 340,000 shareholders, with an annual output of 6,543,800+0,000 vehicles.
In the "Volkswagen City" in Fort Worth, the first batch of "Beetles" came out, but only 630 vehicles were produced and stopped production because of World War II. After World War II, Volkswagen was placed under the West German government, and automobile production gradually recovered. Because of its low price, Beetles quickly became popular in Germany and Europe. 1955, beetles were exported to more than 100 countries. When 198 1 stopped production, it had already produced 20 million vehicles, which broke the world record of Ford Model T. With the popularity of "Beetle", Volkswagen also grew into a powerful world automobile production group, and established automobile production factories and sales companies in Spain, Mexico and other countries.
Following the "Beetle", Volkswagen realized the mass production of four-wheel continuous drive water bus in 1980, and launched the world's best-selling golf cart in 1980s, thus becoming the largest automobile manufacturer in Europe.
Volkswagen headquarters moved to Berlin, still in Fort Worth, with 265,000 employees. There are 13 production subsidiaries, 7 overseas sales companies and 23 other companies in the world. Domestic subsidiaries are mainly Volkswagen and Audi, while foreign companies are Spanish, Mexican, Skoda, Santana, Passat, corrado, Audi and Audi Cobb. The production and sales volume of the whole automobile group is 3 million vehicles on the right.
6. Honda
Honda is the largest motorcycle manufacturer in the world, and its automobile output and scale are among the top ten automobile manufacturers in the world. Founded in 1948, the founder is the legendary Honda Ichiro. The company is headquartered in Tokyo and has about 1 10000 employees. Now, Honda is a multinational automobile and motorcycle production and sales group. Its products are not only automobiles and motorcycles, but also power machinery products such as generators and agricultural machinery.
Honda's management method is very flexible. Honda, a subsidiary established in the United States, surpassed Chrysler to rank third in the American market with 199 1. Honda's Accord and Civic have been rated as the best and most popular cars by users over the years. In Europe, Honda also set up a branch in Britain. Honda has produced about 3 million cars.
The company is known as the pioneer of Japanese automobile technology development. In technology development and research, founder Fukuichiro Honda is willing to spend a lot of money, so he has made many scientific and technological achievements. Honda's electronic navigator is the first navigation device used in cars in the world. It can display maps and driving routes on the screen, and can also determine the location of cars. Four-wheel anti-skid electronic controller, electronic device for automatically controlling the height of car body, and compound eddy current regulating internal combustion engine are all leading achievements of world automobile high technology. At the same time, Honda is also the first Japanese car company to meet American standards.
Honda has a wide range of motorcycle products. Sports cars, racing cars and ordinary cars occupy an absolute advantage in the world motorcycle market, with a total output of about 6,543,800+million. It accounts for about one third of the global market. Honda's team is also a strong team on the field. Whether it is racing or motorcycle racing, Honda team wins several world championships every year. Honda's main automobile products are Accord, Civic, Shi Yun, City and Honda NSX, S2000, etc. Motorcycle products range from 50cc to 1800cc with various displacements and grades. At the same time, power machinery products include generators, general engines, cultivators, outboard machines, lawn machines, snow removal machines and other products in various fields.
7. Nissan
Established in 1933, Nissan Motor Co., Ltd. is one of the three largest Japanese automobile manufacturers and the first manufacturer to start manufacturing small datsun cars and auto parts. For decades, Nissan's technology and products have been loved by consumers all over the world.
Since 1972, the first Duke Wang appeared on the streets of Beijing, Nissan Motor Company and its products have become a part of the development history of China automobile industry. Nissan Motor Company established a joint venture in Zhengzhou to produce pickup trucks, and cooperated with Fengshen Automobile to complete the market introduction of Fengshen Bluebird II. In addition to manufacturing in China, Nissan Motor Company also imports popular cars from Japan to China, such as Style and Sunshine. 1998, "Fengdu 2000CC", the first Beijing exhaust emission standard certificate among imported cars, won the favor and love of many consumers.
Nissan Motor Company promises to design and manufacture cars that meet the needs of customers, and is actively committed to solving problems related to traffic safety and environmental protection in the automobile society. At present, automobiles, hybrid vehicles and electric vehicles equipped with the automatic lane keeping assistance system developed by Nissan Motor Company have been put into the market, and fuel cell vehicles are also conducting road experiments. Through global operation, Nissan Motor Co., Ltd. has 2 1 manufacturing centers in 17 countries around the world, with an annual output of about 2.4 million cars, and sells cars in 19 1 countries and regions around the world.
1In March, 1999, Nissan Motor Company and French Renault Motor Company signed a comprehensive alliance agreement, aiming at strengthening the financial situation of Nissan Motor Company and achieving win-win development. This alliance allows the best and complementary output, including sales, products and production activities, in various operations that are crucial to global business strategy. Nissan Motor Company and Renault Motor Company of France have been working closely together as global partners, while maintaining their respective identities and corporate strategies. The purpose of this alliance is to strengthen brand awareness, so that these brands have obvious capabilities and characteristics, and can effectively participate in the global market competition in the 2 1 century.
8. Peugeot Citroen
Peugeot Automobile Company is one of the top ten automobile companies in the world and the largest automobile group company in France. Founded in 1890, the founder is armand Peugeot. 1 976, Peugeot annexed the French Citroen company with a long history, thus becoming a multinational industrial group in the world, which mainly produces automobiles and also runs machinery processing, transportation, finance and service industries. Peugeot Automobile Company is headquartered in Paris, France, and its automobile factories are mostly in Funan Xiuquinti province. The total number of employees is about 1 10,000, with an annual output of 2.2 million vehicles.
At the beginning of its establishment, Peugeot mainly produced bicycles and tricycles, and 189 1 began to set foot in the automobile field and achieved success. Due to the continuous adoption of new technology, the company's output is increasing day by day. By the time of World War I, the output had surpassed all French automobile manufacturers, reaching 12000 vehicles. During World War I, armand Peugeot adjusted its business strategy in time, which enabled Peugeot to develop in the war, with an annual output of 48,000 cars from 65,438 to 0939. Peugeot's second great development period was in 1950s and 1960s after World War II, and its automobile output soared tenfold in 20 years, making it the second largest automobile company in France.
During the period of 1976, Peugeot acquired 60% of the shares of the poorly managed Citroen company by virtue of its own economic strength, thus strengthening its own strength. The total output of automobiles surpassed Renault, ranking first in France. Peugeot has 92 domestic companies and 84 overseas companies. Overseas companies are mainly commercial companies, and there are not many industrial companies. The largest overseas industrial companies are British Talbert Company and Spanish Talbert Company.
In 1980s, Peugeot cooperated with China to set up a joint venture company in Guangzhou to import Peugeot 504 and 505 cars to China. Peugeot car products range from mini-cars to luxury cars, and the most popular is medium-sized cars. Peugeot is characterized by long life and good quality. Its 205 and 309 cars have won the whole rally for many years.
9. Order
Fiat Auto Company, one of the top ten auto companies in the world, was established in Turin on July 1899, and its founder was giovanni agnelli. It is the first automobile manufacturer in the world to produce mini cars. The full name of this company is Turin Automobile Factory, Italy. Fiat is a transliteration of its abbreviation, and Fiat is also a trademark of its products. Fiat Group is headquartered in Turin, Italy. The current chairman is the founder's grandson, with the same name as him, also known as giovanni agnelli. The automotive sector has 270,000 employees and subsidiaries and sales organizations in more than 65,438+000 countries. Its automotive sector mainly includes Fiat, Ferrari, Alfa and Lancia. The construction vehicle company has Iveco. Fiat Auto Group is the largest comprehensive industrial and commercial financial enterprise group in Italy, and the largest auto group involved in other fields among all auto companies. In Italy, it almost monopolized many technical production fields such as automobiles, tractors, construction machinery, aircraft manufacturing, bioengineering, civil engineering, energy engineering and so on, and opened many branches all over the world.
10. German BMW Motor Works
BMW is a world-famous automobile enterprise, and is also considered as the forerunner of high-end automobile production. BMW was founded in 19 16, and its headquarters is in Munich. In the past 80 years, it has developed from the initial aircraft engine factory to a world-famous enterprise group that mainly produces luxury cars, aircraft engines, off-road vehicles and motorcycles, ranking among the top 20 automobile enterprises in the world. BMW is also translated as "Bayer". The full name of BMW is Bayer Motor Enwerhe AG, and BMW is the initials of these three words.
As an important member of the international automobile market, BMW is quite active, and its business covers 120 countries around the world. 1997 production1.2000 vehicles. BMW cars mainly include 3, 5, 7 and 8 series cars and two-seater roadsters. At present, BMW is in a prosperous period: Opel and Ford Motor Company buy their 6-cylinder diesel engines; Rolls royce Group not only uses its 12 cylinder engine and electronic equipment, but also uses it to research and produce new aero-engines. 1994, BMW group acquired rover group. 1998, BMW Group buys Rolls-Royce brand; BMW's new plant in South Carolina has also been completed and put into operation, which is the first foreign high-end automobile production plant in the United States.
BMW has always been famous for attaching importance to technological innovation and constantly setting new standards for high-performance and high-end cars. At the same time, BMW attaches great importance to safety and environmental protection. BMW's research on "active safety performance" and "passive safety performance" and its initiative (integrated road safety system) have won the company a reputation.
BMW is committed to promoting the development of high-tech applications in China's automobile industry. 1In April 1994, BMW set up a representative office in Beijing.