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Jin Baihui culture: the prospect and development of teaching auxiliary industry
At present, China's education is developing vigorously, and the new curriculum reform advocates the all-round development of students' comprehensive quality. Quality education is the knowledge of all walks of life. Under the background of quality education, it is not a change in the direction of education development, nor a single negative examination to evaluate students' academic performance, but a higher requirement for the development of education. In 2020, the number of students in compulsory education in primary and secondary schools in China will reach 65,438+65 million. Under the great competition of educational resources, every parent in China has invested generously in their children's education. As a supplement to teaching materials, supplementary books are increasingly recognized by students, parents and teachers. I believe many people are aware that most students will buy many sets of teaching AIDS besides the teaching AIDS ordered by the school. Under this macro condition, with the permission of the policy of publishing books in cooperation with the public, a new industry-teaching auxiliary books industry was born.

Teaching AIDS have the characteristics of helping students, assisting exams and matching textbooks, so in terms of demand rigidity, teaching AIDS in China have become the second only to textbooks. Teaching AIDS play a very important role in education, which not only bears the responsibility of basic education, but also has a very far-reaching effect on the cultivation of students' quality. Despite the competition and encouragement, there is still huge room for the development of supplementary books. As far as the relationship between supplementary books and educational development is concerned, the vigorous development of education will inevitably lead to the development of supplementary books. According to the Statistical Yearbook of China and Statistical Bulletin of National Economic and Social Development issued by the National Bureau of Statistics, the per capita expenditure on education, culture and entertainment in China increased by 20 15 years in 20 1 1. 14%. In other words, supplementary books are closely related to education, which can be said to be an industry relying on education and has a far-reaching impact on the sustainable development of education.

According to incomplete statistics, 530 of the 570 publishing houses in China are publishing supplementary books, but more than 70% of them are published by private booksellers. China's supplementary books market is about 40 billion yuan, which brings 60% profits to the whole publishing industry. Such a large piece of "fat meat" naturally attracted countless competitors. The supplementary education market in China is in a new stage, and it is urgent to get out of the strange circle of "one tube is dead, one tube is chaotic".

Hubei Jinbaihui Culture Communication Co., Ltd. has been focusing on K 12 basic education since its establishment. Based on the high-quality content accumulated in the field of supplementary teaching for many years, and in line with the changes of the times, this paper puts forward two innovative modes: providing online and offline educational products and services, covering all subjects in primary and secondary schools, and attaching great importance to students' innovative consciousness and ability training in teaching activities. Expanding students' knowledge through supplementary books is helpful to improve students' knowledge structure. Not only that, Hubei Jinbaihui Culture Communication Co., Ltd. also has a creative team of 500 people, and a huge education teacher system escorts students' quality education.

A strong teenager makes a strong country! Hubei Jinbaihui Culture Communication Co., Ltd. has always set sail on the way forward with the initial intention of "education is to meet a better world"!