The marketing department has always attached the least importance to certificates and the most importance to experience. If you have to look at the certificate, the marketing department of some big companies may look at the English certificate (English office environment).
It would be helpful if you have a degree in management, marketing or advertising. If not, you must have several years of relevant work experience, such as first-line sales experience or market management experience. No marketing department will look at what kind of marketing certificate you have when recruiting people.
Because marketing is more inclined to art, certificates can't prove ability.
Of course, people who are useful in reading, understand the laws of marketing and have eloquence are still very popular.
Books on sales, brands and marketing strategies.
No more titles. Just find your own library and a bookshelf dedicated to marketing. Accumulate more cases and think more is the last word. However, without practice, it will always be an armchair strategist, especially in marketing.