Books published in China must go through a book publishing house, whether in Chinese or English. The cited laws and regulations are "Regulations on the Administration of Publishing" and "Regulations on the Administration of Book Publishing".

Periodicals must be published by publishing units (such as periodical publishing houses and periodical editorial departments), and individuals or groups may not publish them. The cited law is the Regulations on the Administration of Periodical Publishing.

Look at the specific rules for yourself.