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Poster design and typesetting skills-these poster design skills you must know.
How to typeset the poster? How to typeset posters is better. 1, when designing a poster, we should pay attention to the design sense of the overall picture, which is very important when designing a poster. When designing posters, we'd better choose simple or complex ones. For example, you can enlarge the product picture and then decorate it with color blocks to give consumers a clearer visual impression. 2, the integrity of the poster, in the design of the poster should also pay attention to integrity, which requires you to seriously study and design. When designing a poster, we need to consider all the elements, including the relationship between elements, the combination of elements and so on, so that it will look more harmonious. 3. The color matching of the poster is also very important in the integrity of the poster. When designing posters, we need to consider all the elements and all the colors.

What's the best way to put up posters on the wall? Poster wall decoration has the following common ways:

1, aligned at the top, suitable for exhibition.

2, the center line is opposite to it, which is suitable for large-area walls.

3, about the partition, the most flexible and fashionable method.

4. Surround, focus and attract attention.

5, free placement, showing personality

Actually, I can do better. I have always felt that I am much worse than others. I have no confidence. I was always in turmoil ... but gradually I experienced more things ... I found that I was not bad ... I just didn't try my best ... I was an easy-going person ... I wouldn't force anything ... but this thought didn't last long ... I began to learn typesetting skills for ... (illness).

1. The layout should be reasonably aligned.

2. Make some exquisite small parts in the layout design.

3. In the application of color blocks in layout design, it is often necessary to choose the colors in the graphics.

4. Unity, balance and rhythm in layout design.

5. The visual orientation and visual center in layout design are determined according to the graphics in the layout.

6. There should be invisible rectangular boxes and invisible alignment lines in the layout design.

7, dare to leave blank in the layout design, the whole layout should be ventilated, which is conducive to people's walking.

8. Note that people are used to looking at pictures from top to bottom and from walking to the right.

9. It is best to have at least three fonts, at least three sizes and at least three background colors in the layout.

10, when there are many pictures, binding.

1 1, sometimes you can violate all the above rules, exaggerate a little, be crazy, the words are surprisingly large and the layout is messy, which is also a good layout.

12, it's a good idea to get together.

13, don't be seen through at a glance. Be able to bear looking.

20 tricks to learn advertising graphic creativity well.

1, enrich the database, compress the database into a classic database, and improve your own experience.

2. Good at association, personification and metaphor.

3. Look at successful advertisements from another angle, extract the basic graphic creativity of excellent advertising works and make records. Summarize ideas and creative methods.

4. Have aesthetic ability to graphics, and don't let go of graphics with symbolic, cultural and positive significance. And can be classified and sorted.

5. Doing more grafting training (such as Cuso) can integrate and systematize different kinds of objects that can't even be classified. For example, create stories with classmates' names.

6, Lenovo graphics can not easily give up the search of the brain, first from the life experience classification Lenovo, such as catering supplies, daily necessities, office supplies, cultural supplies search related objects for Lenovo, and then jump thinking Lenovo for a while think of the Arctic Eskimos, for a while think of uncle Dong Hao in the puzzle, then think of his son and symbols in the dormitory, and then turn over the couplets to think of Lenovo fire graphics and other objects, which may be related to forest fires first. Draw a white wine bottle left by others in the big forest. Experienced people will realize that the fire is coming when they see a white wine bottle full of rain on the yellow leaves in the forest.

7. As Li Ao said, why is he smarter than others? He said that he was good at expressing words and a concept with storylines and graphical things. For example, we often use bar charts or pie charts to represent market survey data, and the same is true.

8. Pay more attention to observation, especially the details, and see what others can't see.

9. Let's communicate more and think about graphic creativity in the form of brainstorming. Look at your classmates' works more, learn from each other's strengths, and don't pretend to be lofty.

10. Pay attention to every detail of a successful advertisement or an award-winning advertisement, such as the background color, and the details of making the background, such as the technique, layout, font design, matching skills of copywriting and graphics, and the use of color.

1 1, it is very important to raise interest. Interest is the first teacher to learn any skill well.

12, read more books on artistic aesthetics, and improve your horizons. Keep your own aesthetic standards at the forefront.

13. Record the sudden inspiration in the dream, on the road, in the toilet, etc. Keep it on your mobile phone or a small notebook you carry with you at any time. Prevent loss of inspiration.

14, learn the basics of advertising and spend time chatting and catching up on QQ: sketching, color principle, color psychology, layout design and other very basic things.

15, go to CNAD (China Advertising Network) DOLCN (China Design Online) 333CN (China Design Window) BULEIDEA (Blue Ideal) HXSD (Mars Age) and other BBS to find seniors, and make friends with seniors through QQ, MSN, EMAIL and other tools in various ways (including sweet address and pious worship). Through predecessors, we can not only search for the commonly used graphics in his works, but also learn their practical experience in social struggle, so as to avoid detours.

16, accountability common sense, unique thinking and vision, this is the world, what people recognize should be unreasonable, so as to find graphics and creativity that people can't find.

17, do more practical cases, you can copy first, then recreate the copied things, and finally create completely creatively.

18. Criticize your work from the perspective of businessmen, customers and judges.

19. It is very important to love one word, advertising and graphic creativity.

20. Buy a book "Graphic Creativity" edited by Lin Jiayang and published by Heilongjiang Fine Arts Publishing House, and practice according to the requirements in the book.

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Ten stunts of role design

1, tilt the tail, but keep the balance and rhythm of the whole font combination, such as real estate and supermarket promotional advertisements.

2, font strokes public facilities construction, so that fonts use public strokes to form a sense of integrity. such as

3. Partial tattoo surgery on fonts, such as the fonts of world without thieves movie posters.

4. Combining the emotions to be expressed and the atmosphere to be rendered in the advertisement, personalized font design can be combined with graphics. For example, the robot adventure movie poster uses machine parts to set the whole font.

5. Casual handwriting and skewed fonts, such as those in the QQ show, make people feel cute and relaxed.

6, the font of calligraphy strokes, usually you can use a dry pen to draw a few strokes on rice paper and scan them into the computer for later use.

7. The main rule of font size, rhythm and prosody combination and fine widgets is to make the font a note, so that people who see it seem to hear it. If you have time, study the relationship between design and music creation.

8. Irrational graffiti, ugly to the extreme, library to the extreme, but only if the font can be recognized.

9, small circle font design, this font is aimed at a group, such as a band, as long as their insiders can understand, even if the font is like a monster, the public can't recognize it, but as long as people in that small circle can recognize it, that's enough. Such as Taoist Buddha, enchanting emotional fonts in band posters.

10, orthodox font design, mostly used in words, usually changes the font uniformly for strokes, such as bold horizontal strokes, sharpening the head of vertical strokes, and changing dashed strokes into circles or hearts. The principle is to be unified and not to exceed two types of changes.

You have to understand these poster design tips 1, understand posters.

Poster, also known as poster, is a medium for spreading information with a long history, from hand painting to printing. With the development of social market, it is the most intuitive in the field of art design, which can publicize personality and truly record the changes of the times.

Popular art forms are silent propagandists, in which we can express a country, a nation, an era or a cultural spirit. Behind the rich visual language, unique personality style and creativity, poster art hides profound connotation. From the research point of view, poster, as a carrier of information dissemination, must be the most popular, typical, attractive and infectious cultural symbol at that time, reflecting the local social, political, economic and cultural connotation at that time. From the perspective of appreciation, it also contains the designer's unique creativity and artistic style, more like a mirror of the times, reflecting history and culture. Therefore, regardless of whether the poster design must have a very strong visual impact and artistic appeal, the basic elements of the poster design are eclectic. A successful poster picture should have a strong visual center, a novel and concise form, a unique artistic design style and distinctive design features, and a clear and eye-catching theme, so that people who see the poster can understand the information of the poster design in a short time.

2. Poster design

1, with a clear theme

Every poster should have a specific content and theme, so graphic language should also be combined with this theme, and it should not be expressed at will. Instead, it should choose a suitable starting point on the basis of rational analysis and creatively express ideas with unique visual elements.

2. Strong visual impact

Posters are usually set outdoors, and the advertising effect is closely related to whether the works can attract the attention of viewers. A work with strong visual impact will make people stop and pay patient attention to the content expressed in the work, thus leaving a deep impression and endless aftertaste. There are many ways to enhance the visual impact of the picture in graphic design, such as beauty, joy and sweetness. From the content, contradiction, space inversion and so on from the form.

3, let the graphics speak:

The pursuit of graphic language in posters is to express profound themes with the most concise and effective elements. Good poster works do not need text annotation, and people can quickly understand the author's intention after reading the graphics.

4. Rich cultural connotation

An excellent poster not only successfully conveys the theme, but also has a certain cultural connotation. Only in this way can we have emotional and spiritual communication with the audience, so as to reach a higher level (such as the cultural spirit of the Chinese nation).

5. Open personality

Without individuality, there is no art. Since ancient times, countless artists have tirelessly pursued artistic individuality, which has made great progress in their artistic attainments, and at the same time, made artistic culture develop and prosper. The personality of poster design is reflected in various aspects, such as the uniqueness of poster list, the novelty of graphics and the eye-catching layout form.

3. Precautions for posters

1. Posters must clearly indicate the location of the event and the main contents of the schedule. Some encouraging words can be used in the article, but the facts cannot be exaggerated.

2, the poster text requirements should be concise and clear, and the length should be short and concise.

3, poster typesetting can do some artistic treatment to attract the audience.