For example, we can only buy Coca-Cola at McDonald's because of the relationship between McDonald's and its business partners. Merchants establish business partnerships in the hope of forming complementary development opportunities through what everyone provides, so that everyone's business can be profitable.
2)B2B e-commerce mode mainly has the advantages of reducing purchasing cost, reducing inventory cost, saving turnaround time and expanding market opportunities.
3) 3) The main profit models of B2B are: membership fee, advertising fee, bidding ranking fee, value-added service fee, offline service fee, business cooperation promotion, inquiry payment, etc.
4) Examples: Alibaba, HC, World Factory Network and China Manufacturing Network.
2.B2C (Business to Consumer) is a model that we often see suppliers selling goods directly to users, that is, "business to customer", that is, commercial retail, which sells products and services directly to consumers. For example, if you go to McDonald's for dinner, that's B2C, because you are just a customer.
1) The main types of B2C websites are comprehensive shopping malls (traditional shopping malls with rich products are EC-oriented), department stores (self-owned inventory and selling goods), vertical stores (meeting certain needs), composite brand stores (combination of traditional brands), service-oriented online stores (transaction of intangible goods), shopping guide engines (fun shopping and convenience shopping) and online product customization (personalized service and convenience shopping)
2) 2) The profit model of B2C mainly includes service fee, membership fee, sales fee and promotion fee.
3) Examples: Dangdang, Zhuo Yue, Youkate, qq Mall, JD.COM Mall, Kuba, Amazon, Ke Fan, catwalk network, Vipshop, etc.
3.C2C (Customer to Consumer), where customers sell things online, is an e-commerce between individuals.
1) The general operation process of C2C is as follows: the seller registers the goods for sale on the social server, the buyer obtains the second-hand goods information through the portal server, the buyer selects the second-hand goods to be purchased after checking the seller's credit, records the information through the transaction management platform respectively, the buyer and the seller make payment transactions, and the goods are delivered to the buyer through the logistics distribution mechanism of the website.
2) 2) The main profit models of C2C include membership fees, trading commissions, advertising fees, ranking bidding fees and payment of link fees.
3) Examples: Taobao, Paipai, Yi Bei and Baidu.