Basic knowledge of book layout design
1. The purpose of layout design is to facilitate readers and give them beautiful enjoyment.
Definition of layout design: layout design. In a certain format, the genre, structure, level, illustrations and other aspects of the original work have been artistically and rationally treated.
3. Some common format specifications:
A) Poems: usually in a narrow format.
B) theoretical books: big 32 is more commonly used.
C) Children's books: near the square opening.
D) Small dictionary: the size is below 42, 106/ 173mm.
E) Science and technology books: need a larger and wider format.
F) picture books: there are more close to the square.
Book binding and book production review standards
1. Binding: Does the design scheme meet the intention of publishing the book?
2. Layout:
A) Whether the layout, center and picture size of the book are coordinated; Whether the design style runs through the book, including whether the title page and appendix layout are easy to read and whether it is suitable for the content of the book (specifically, the font size, line spacing, president relationship, left-right alignment or only left-right alignment, etc.). )
B) Does the font adapt to the content and style of the book?
C) How is the design scheme implemented (the relationship between words and pictures, and whether the notes and footnotes are easy to find)
D) Whether the typesetting of the text is clear at a glance, whether it is appropriate and whether it meets the purpose (striking text, proper mixing of different fonts, arrangement of titles/page numbers/headers, etc.). )
Three. Art design:
A) Whether the cover design and cover design conform to the contents and requirements of the book, and whether there are words on the spine.
B) Are the cover design and cover design combined in the overall scheme (such as words and colors)?
C) Whether the materials selected for the cover are reasonable.
E) Whether the cover design meets the technological requirements of book binding (for example, the seam between the cover and the spine, the crease of paperback books, the groove of hardcover books, etc.). )
D) Pictures (photos, illustrations, technical illustrations, decorations, etc.). ) in the basic scheme, whether it meets the requirements of books and is selected.
F) Technology: Is the layout balanced (whether the kerning is too wide or too narrow)
G) Typesetting: whether the typesetting quality of table indexes, tables and formulas is commensurate with the three-dimensional part, and whether the spacing between words is compatible with the size and style of words (whether the spacing of special symbols such as punctuation is compatible with the text font, title font and title font); Is kerning evenly distributed? Whether the line break of the title conforms to the meaning of the text. Whether eye-catching fonts are suitable for the style of fonts; Is it wise to change careers? Is it too much? There is only a neat layout on the left. Is the right side harmonious?
H) Imposition: Whether the imposition is consistent; Whether the intervals between titles, chapters, paragraphs and drawings are uniform; Whether the position of the first word in the first line of the page avoids bad punctuation.
2. What is the common sense of book design?
Basic knowledge of book layout design 1. The purpose of layout design is to facilitate readers to enjoy beauty 2. The definition of layout design is to treat the genre, structure, level and illustration of the manuscript artistically and reasonably in a certain layout.
Third, some commonly used format specifications a) Poetry collection: usually in a relatively narrow small format (such as 787mm 960mm 1/32 format, the finished product size is113mm184mm) b) Theoretical books: large 32 format is more commonly used c) Children's books:
3. What are the requirements for typesetting the text of a book?
Requirements for book text typesetting: ① The first line of each paragraph must be blank, and special typesetting needs special treatment; ② The head of each line cannot be a period, semicolon, comma, pause, colon, exclamation point, quotation mark, bracket, modulus and the second half of matrix number; (3) The end of a non-paragraph line must be flush with the plate opening, and the first half of quotation marks, brackets, module numbers and matrix numbers cannot be arranged at the end of the line; (4) Double-column layout. If there is a chart, table or formula with columns, it should be bounded by the chart, table or formula. The text in the left and right columns above it should be aligned, and the text below it should be arranged from the left column to the right column.
At the end of a chapter, section or article, the left and right columns should be parallel. When the number of rows is odd, the right column has one less row than the left column; ⑤ When changing careers, the following items cannot be separated: integers; Connection point (two-character connection point) and zigzag line; Symbols appended before and after numbers (such as 95%, r30, -35 1, xlOO, ~50).
4. Knowledge and design of book binding design
Book binding defines the binding design work in the process of book making.
Also known as book art, book binding is a harmonious and beautiful overall art that combines materials and techniques, concepts and art, appearance and content, and parts and whole in the process of book making.
Book binding design is the general name of book modeling design. Generally, it includes selecting paper and cover material, determining layout, font and font size, designing layout, determining binding mode, printing and production methods, etc.
The layout design of characters is the focus of book binding, and the following points should be mastered when designing: 1. The relationship between the type, size, spacing and line spacing of text fonts. 2. Fonts and sizes meet the requirements of people of different ages.
3. Leave appropriate blanks around the text layout to make readers feel comfortable and beautiful when reading. 4. The printing color of characters and the color of paper should meet the needs of reading function.
5. The position of illustrations in the text and the relationship with the text and layout should be appropriate. 6. The insertion of color illustrations and words should meet the needs of content and increase readers' interest in reading.
In the process of design, we should master three basic principles: effectively and appropriately reflect the content, characteristics and translator's intention of the book. It not only meets the needs of readers of different ages, occupations and genders, but also considers the aesthetic habits of most people, reflecting different national styles and characteristics of the times.
In line with contemporary technology and purchasing power. Cover design is an important part of book binding design.
1. Children's books are lively, and children's illustrations are often used as the main graphics in design, and the book cover is composed of lively and naive words. 2. The format of album books is generally close to a square, generally12,24, etc. , easy to organize pictures.
The common design technique is to choose representative pictures in the album and then match them with words. 3. Cultural books are more solemn. In the design, most of the important pictures in the text are used as the main graphics of the cover, and the font of the text is also solemn, mostly bold or song style; The purity and lightness of the overall color are low, and the visual effect is calm to reflect the profound cultural characteristics.
The design method of the whole series of books is the same, and the title and main graphics of each book change according to the type of introduction. This is generally a common design technique for the cover of complete sets of books.
5. Reference books are generally thick and often used, so hard covers should be used when designing to prevent wear and tear; The graphic design of the cover is rigorous, neat and has a strong sense of order. Book binding design refers to the overall design of books.
It includes many contents, among which cover, title page and illustration design are three main design elements. Cover design is the facade of book binding design art, which reflects the contents of books through the form of artistic image design.
In today's dazzling sea of books, the cover of books plays the role of silent salesman, and its quality will directly affect people's desire to buy to some extent. Graphics, colors and words are the three elements of cover design.
Designers organically combine the three according to different properties, uses and readers, so as to show the rich connotation of books and present them to readers in the form of conveying information and aesthetic feeling. Of course, some cover designs focus on one thing.
For example, the cover design with characters as the main body, at this time, designers can't throw some fonts on the screen at will, otherwise it will only convey information step by step, and can't give people an artistic enjoyment. Don't say that this is a failed design, at least it is irresponsible to readers.
As we all know, there is no book without readers, and designers must study it carefully. Designers pay more attention to the form, size, density and layout of fonts, which gives people a sense of rhythm while spreading information.
In addition, the design form of the cover title font must be consistent with the content and readers. Successful design should be emotional, for example, political reading design should be serious; The design of scientific reading materials should be rigorous; The design of children's sex books should be lively and so on.
A good cover design should be complicated and not chaotic in the arrangement of content, that is, there should be a master and a second, and the layers should be clear, that is to say, there should be content in simple graphics, and some details should be added to enrich it. For example, make more fuss about the color, printing and organic decoration design of graphics, so that people will have an atmosphere, artistic conception or style after reading it.
Books are not ordinary commodities, but a kind of culture. Therefore, in cover design, even if it is a line of words, a line of words, an abstract symbol, one or two colors, we must have certain design ideas.
There must be both content and beauty. Get exquisite and popular * * * rewards.
Title page is the need of the continuous development of modern book binding design. If a book with good content lacks a title page, it is like a flaw in white jade, which weakens the collection value.
People who love books will cherish a good book and often like to write some epigrams such as sentiment or silence in the book. What a pity if there is no title page in the book at this time. The title page in the book is like a screen in the facade. With the improvement of people's aesthetics, the quality of the title page is getting better and better, and some use high-quality colored paper; Some also have texture and give off fragrance; Some are accompanied by some decorative patterns or representative illustration designs related to the contents of the book.
For those who love books, these are undoubtedly an unspeakable joy, thus increasing the added value of books and attracting more buyers. With the continuous progress of human culture, people pay more and more attention to the design of the title page. A truly excellent book should carefully design the title page at the front and back of the book to meet the requirements of readers.
Illustration design is an important factor to enliven the content of books. With it, the reader's imagination and understanding of the content can be fully exerted and an artistic enjoyment can be obtained.
This is especially true for children's books, because children's brains are not well developed and they lack rational understanding of things. Only more illustrations can help them understand and stimulate their interest in reading. At present, the illustration design in books is mainly creative drafts of art, photography and computer design.
Photographic illustrations are very realistic and undoubtedly popular, but the printing cost is high, and some illustrations are difficult to achieve through photography due to conditions, such as science fiction works. At this time, it is up to art designers to create or computer design. It's hand-painted in some ways.
5. How should the book catalogue be typeset?
Directory fonts, usually in Song style, occasionally inserted in bold, are generally No.5, No.5 and No.6. ..
The following aspects should be paid attention to in the typesetting of the catalogue: ① the top grid arrangement of the first-level titles in the catalogue (except carriage return and indicating indentation). (2) Catalogs are often arranged in one column, especially in two columns.
(3) Except periodicals, the titles of bibliographies are not crowned. (4) Add a connection point between the title, chapter, section and page number of the article (between the title of an article in a single collection or journal and the author's name).
When returning a line, leave three spaces at the end of the line (six spaces in the log), and the beginning of the line should be one or two spaces after the ascending text. ⑤ There must be at least two connection points between chapters and page numbers or author's names in the table of contents, otherwise a new line will be started.
⑥ Roman numerals can be used for page numbers of non-text parts, and * * * numerals are generally used for text parts. When chapters, sections and titles are arranged in different sizes, the page numbers are also arranged in different sizes.
6. Some common sense of typesetting
Founder Tengfei professional typesetting software is available in many places on the Internet.
Definition of layout design: layout design of layout. In a certain format, the genre, structure, level, illustrations and other aspects of the original work have been artistically and rationally treated.
Some common format specifications:
A) Poems: usually in a narrow format.
B) theoretical books: big 32 is more commonly used.
C) Children's books: near the square opening.
D) Small dictionary: the size is below 42, 106/ 173mm.
E) Science and technology books: need a larger and wider format.
F) picture books: there are more close to the square.
7. Book binding knowledge
What is the positive degree of 16 and the generous degree of 16? Correctness is 16 (185x260) and generosity is 16 (2 10x285). Are there any other degrees? It's gone.
What is the unit of "openness"? Open as much paper as possible. For example, 16K means all 16 sheets and two sheets in folio.
How big is the first drive? Full opening: 780 x 1080; elegance: 880 x 1 180 printing paper specifications. The so-called open paper is cut into several parts. For example, an 8-size piece of paper is 1/8 (cut three times). Before designing, the paper size should be selected first, because the printing machine can only use several kinds of paper (generally fully open and fully open), and then cut it into the required size by the machine after printing once, so don't use special specifications other than the following table if it's all right, so as to avoid paper printing dissatisfaction and waste of space.
Because the machine grabs the paper and moves it, the edge of the paper cannot be printed, so the original size of the paper will be larger than the actual size, and the blank part of the edge will be cut off after printing, so there will be a difference between the full size and the cut size. If the poster is intentionally left blank, you can choose not to cut it.
Folio size Full size (mm) Cut size (mm) Plain paper Full size b11091x7871wall newspaper folio (half-opened) b2787x545751x52/kloc-0. 1 X 345 4 kai B3 545 X 393 52 1 X 375 5 kai 454 X 3 18 424 X 303 8 kai B4 393 X 272 375 X 260 16 kai b5272 x196 260 x/. Notepad 32 open B6196 x136187 x13064 open B7 136 X 98 130 X 93 full chrysanthemum open A1872 x 62. X 436 594 X 42 1 Chrysanthemum 3 in 62 1 X 290 594 X 280 Chrysanthemum 4 in A3 436 X 3 10 42 1 X 297 Chrysanthemum 8 in A4310x218297. A 5218x155210x148 manual chrysanthemum 32155x148x105 chrysanthemum 64/a710. In a certain format, the genre, structure, level, illustrations and other aspects of the original work have been artistically and rationally treated.
3. Some commonly used format specifications: a) poetry anthology: generally narrow format b) theoretical books: large 32 format is more commonly used c) children's books: close to square format d) small dictionaries: the size below 42 format, 106/ 173mm e) science and technology books: larger and wider format is needed f) picture books. Whether the design style runs through the book, including whether the title page and appendix layout are easy to read, whether it adapts to the content of the book (specifically, whether it is font size, line spacing, header relationship, left-right alignment or only left-right alignment, etc.). B) Does the font adapt to the content and style of the book? C) How the design scheme is implemented (the relationship between words and pictures, and whether the notes and footnotes are easy to find) D) Whether the text arrangement of the layout is clear, appropriate and in line with the purpose (whether the words are eye-catching, whether the mixing of different fonts is appropriate, the arrangement of titles/page numbers/headers, etc.). ) 3. Art design: a) whether the cover design and the cover design meet the contents and requirements of the book, and whether there are words on the spine; b) whether the cover design and the cover design are combined in the overall scheme (such as words and colors); c) whether the materials selected for the cover are reasonable; e) whether the cover design meets the technological requirements of book binding (such as the seams between the cover and the spine, creases of paperback books, grooves of hardcover books, etc.); d) pictures (photos and illustrations) ) whether the combination in the basic scheme meets the requirements of the book f) whether the selected technology: whether the layout is balanced (whether the kerf is too wide or too narrow) g) whether the layout quality of the directory index, tables and formulas is commensurate with the three-dimensional part, whether the kerf is suitable for the size and style of the text (whether the kerf of special symbols such as punctuation marks in the text font, title font and title font is appropriate); Is kerning evenly distributed? Whether the line break of the title conforms to the meaning of the text. Whether eye-catching fonts are suitable for the style of fonts; Is it wise to change careers? Is it too much? There is only a neat layout on the left. Is the right side harmonious? H) Imposition: Whether the imposition is consistent; Whether the intervals between titles, chapters, paragraphs and drawings are uniform; Whether the position of the first word in the first line of the page avoids bad punctuation.
The general process of offset printing: design drawing → finalization OK→ output film → production of PS version → printing on computer → various post-press processes → warehousing of finished products or shipment of some standard sizes: "It depends on actual needs." Standard size advertising A4) standard size 2 10 mm x 285 mm general brochure A4) 2 10mm x 285mm document envelope standard size: 220mm x 305mm poster: standard size: 540mm x 380mm national flag standard size: 8 400mm x 285mm x 80mm x 380mm handbags: standard : 1 85mm x 260mm210mx285mm business card: 90mmX55mm envelope1No.165x/No.kloc-0/02 176 x 103. 0 10n No.5 220x110n No.6 230x120 No.7 230x160 No.8 309x120 No.9 324x2910 429.