Create a good social environment, establish the concept of "everywhere is a tourist environment, and everyone is a tourist image", carry out publicity and education on tourism knowledge for destination residents, and strengthen their awareness of tourism participation, image and responsibility. Strengthen the service of benefiting the people and facilitating the people through tourism, and promote the free opening of museums, memorial halls, national patriotic education demonstration bases, art galleries, public libraries, cultural centers and science and technology museums. Strengthen tourism services for special groups such as the elderly and the disabled.
Formulate a marketing plan, bring marketing into the overall situation of global tourism development, adhere to demand-oriented, establish systematic marketing and comprehensive marketing concepts, clarify market development and marketing strategies, strengthen coordination and communication between marketing departments and production and supply departments, and realize seamless connection between product development and market development. Formulate tourism market development plans and work plans, and do a good job in inbound tourism marketing.
Extended data:
Related contents to promote the development of global tourism:
1. Strengthen the integration and opening up of tourism, improve the level of science and technology, cultural connotation and green content, increase creative products, experience products and customized products, develop new integration formats, provide more refined and differentiated tourism products and more comfortable and reliable tourism services, and increase effective supply.
2. Strengthen organizational leadership, enhance the awareness of participation of the whole society, and establish a comprehensive coordination mechanism for tourism with the linkage of various departments and the participation of the whole society. Adhere to governance according to law, innovate management mechanism, improve governance efficiency, and form a comprehensive situation of comprehensive industries.
Guiding Opinions of the Central People's Government-General Office of the State Council on Promoting Global Tourism Development