Tmall, JD.COM, Taobao, Pinduoduo, Suning and Dangdang all have their own characteristics. Bookstores can open online shopping malls according to the actual situation and carry out various activities to sell goods. You can also set up your own electronic mall and let go of your hands and feet for online marketing.
The development of big data and the Internet has brought survival pressure to physical bookstores, but it has also brought development world. As long as physical bookstores can explore their own sales territory through various channels of online marketing, they can win more development space in the Internet age.