The paper is a patchwork, and it is not difficult to write. Find many articles and papers with similar views. Put them together, don't be too complicated, the teacher will ask more questions when defending the papers that are too complicated. As long as you write a simple paragraph, the total score is always the best. .
In fact, don't worry too much about failure. As long as your writing is not too rubbish, your defense will fail.
We were nervous, too After the defense, we thought about it. . So simple? I was really dizzy. I was nervous for months.
Decoration,
Art design aesthetics,
"packaging engineering",
The packaging pattern design of Packaging and Design should not only consider the external image of the design, but also fully consider the cultural factors of the design and the essential connotation to be expressed by the product. In the design of packaging illustration, we should pay attention to the cultural style of goods, the psychological demands of users, and the cultural customs and cultural preferences generated by users in use.
In today's highly integrated technology and art, packaging illustration has become a very important art form. Because of the wide range of modern illustrations, its forms of expression must also have the principle of diversity. The research of packaging illustration is not a static topic,
The application of packaging graphic design in packaging goods, packaging illustration design breaks the restrictions of language and national boundaries with its concise picture, clear vision and easy identification, and becomes an important part of packaging image creation. Through the imagery and emotional processing of product content, it deeply visually processes the product image. Integrating personal emotional elements to make the theme of products come alive is more conducive to people's understanding and acceptance of products, which can not only directly express the quality of products, but also indirectly reflect an ideological connotation that enterprises want to convey. In a sense, in modern packaging design, the accurate positioning and application of illustrations have begun to dominate the success or failure of goods.
Simple design of modern commodity packaging and decoration layout I. Application principles of commercial illustrations in packaging design
Packaging illustration conveys the theme connotation of goods with accurate and vivid visual images. When creating packaging illustrations, artists need to have an accurate positioning of commodities. First, we should produce good ideas, second, we should have good forms and visual effects, and finally, we should find the media suitable for commodity illustration design and promote it. The elements contained in packaging illustrations are all centered on commodities, which are used to accurately convey important information such as the quality and brand image of commodities.
A good packaging illustration design is very important to guide consumers, and the striking illustration image can attract consumers' attention in a short time and leave a deep impression on consumers. In view of the above, the illustrations we need to design can objectively, clearly and truly reflect the basic information and advantages of the product content to consumers, so that consumers will have a good impression on the products we express and be moved by them in an instant.
Under normal circumstances, people often recognize their psychological needs in their purchase behavior. Therefore, when we begin to design packaging, we should spend enough time and energy to understand all kinds of information collected, understand and analyze the similarities and differences of consumers' psychological state, and formulate detailed design strategies. Finally, the goods on the shelves are the packaging images that consumers like.
"Packaging Design Representation Technology" examines commercial illustrations with modern design concepts. It is not only a way of visual communication, but also a carrier of information communication. It is an artistic interpretation of the expressed theme by using images. Commercial illustration is the process of artistic creation. In production, on the one hand, we should fully realize the technical requirements of illustration creativity; On the other hand, it is necessary to re-create the art in the aspects of color tone, composition, light sense and design of the picture. For illustrators, what we need more is rational thinking and emotional expression, mobilizing all creativity, and creating visual beauty that can bring new feelings to the audience through appropriate carriers under the background of aesthetic characteristics. The diversity of commercial illustration forms also makes it more and more widely used in product packaging design.
Art of binding and design
When two or more graphs are combined, * * * forms a new graph. This figure is not a simple superposition of the original two figures, but gives new meaning, forms a strong visual experience and gives viewers rich aesthetic interest. In real life, we are used to some natural graphics, because as far as graphics are concerned, the connotation it expresses cannot arouse our association and has no new meaning. But in some cases, we graft two familiar figures in our life and combine the internal elements together, that is, shape. So as to arouse the curiosity of the appreciator and produce creative visual artistic conception. The packaging illustration design of ~ Labsolution vodka has been boldly isomorphic, and the shape of the bottle has been transformed into golf courses, swimming pools, Christmas trees, snow trails, circuit boards, buildings, subway entrances, fields and so on.