German Bertelsmann Co., Ltd. and China Science and Technology Book Company directly under Shanghai Press and Publication Bureau jointly established Shanghai Bertelsmann Cultural Industry Co., Ltd. in February 1995, marking the first milestone of Bertelsmann's development in China. 1997-another milestone of Bertelsmann Group in China-Bertelsmann Group established the first joint venture reading club in China in Shanghai. Bertelsmann became the world's leading media and service group for the first time, with more than 65,438+10,000 employees in more than 50 countries and regions around the world. In fiscal year 20 10, the total operating income of the group reached158 billion euros. Bertelsmann Group, which celebrated its birthday on 20 10/75, is one of the oldest media companies in the world, and its huge business scale is particularly rare among similar companies. Bertelsmann strives to attract people by providing world-class media content and services in the field of media and communication, including entertainment, information and services, and is in a leading position in all fields it manages. Bertelsmann's success is based on the corporate culture of partnership, entrepreneurship, innovation ability and social obligation. The company has been committed to bringing innovative ideas to the market and constantly creating value.