On June 8, 2009, Jiujiu Reader Company, with Yu as honorary chairman, issued a formal statement. 99 scholars said that two days after the "512" earthquake last year, Mr. Yu decided to donate 200,000 yuan to the school reconstruction project in the disaster area, and entrusted 99 Company to make contact arrangements on his behalf. Later, the company found relevant units and decided to use the donations for the libraries of three newly-built schools.