Work Plan for Publicity and Culture in 2023 1
The corporate culture work in 20xx should closely focus on the purpose of serving enterprises,
Work Plan for Publicity and Culture in 2023 1
The corporate culture work in 20xx should closely focus on the purpose of serving enterprises, uniting employees, enhancing image and rallying spirit, and take the beautiful Pacific, dynamic Pacific, innovative Pacific and harmonious Pacific as the main lines to carry out the work. Through hard work, the corporate culture of the hotel will reach a new level, achieving the effect of active participation of employees and fruitful and far-reaching activities, thus enhancing the influence, attraction and cohesion of Pacific International Hotel and promoting the sustained, stable and healthy development of the enterprise. The specific scheme is as follows:
First, hold an employee birthday party every two months, and the holding time is discretionary.
2. Volunteer activities in the beautiful Pacific will be carried out alternately as appropriate, and it is estimated that there will be about 10 times throughout the year. On the basis of summing up experience, innovation and development have been made in the way of activities and the depth and breadth. We can strengthen the contact with Deyang Women's Federation and civil affairs departments, base volunteer activities on Deyang and its surrounding development, participate in local activities such as helping the elderly and helping the poor, and expand the influence of enterprises.
In March, corporate culture handbook was compiled, including the introduction of the development history and present situation of group companies and hotels, employee professional behavior norms, employee social behavior norms, corporate culture, corporate vision, etc. , so as to spread the advanced cultural concepts and advanced concepts of enterprises.
In April and April, in order to welcome the May 1 International Labor Day, an innovative Pacific service skill expert selection activity was organized, sponsored by the Party branch, the Youth League Committee and the administrative class. All departments democratically select advanced employees with excellent business, excellent quality and great contribution, and commend and reward them at the birthday party in May. In May, we organized a one-day tour of Sanxingdui for outstanding employees to show our respect and care for outstanding employees.
In May and May, Voice of the Pacific held the Pacific Star Charm Competition, which released employee photos, personal talents and family information. All Pacific employees can participate in the competition. Finally, the comprehensive staff voted for the best Pacific Star and rewarded it.
In June and June, I organized an essay on the Pacific values that I admired in the Voice of the Pacific, brainstorming and extracting a giant slogan placard that can reflect the Pacific spirit, thoughts and core values, and hung it in a prominent place in the hotel, which played a role in highlighting the image, rallying people's hearts and enriching corporate culture.
In July and June, an employee love foundation was organized in the name of the Youth League Committee. The Youth League Committee took out some funds as a fund, and employees were free to join after paying appropriate fees. Love fund is mainly used for the relief of employees with serious illness, work injury and difficult life.
On July 8 1 day, party member Life Club of Pacific Hotel was held and a celebration party was held.
In September and July, a corner of the hotel will be set aside to build a cultural corner of the square to meet the needs of employees for leisure and singing. Employees at 6: 30 pm? 10: 30, you can go to the cultural corner of the square to learn to sing, mainly in chorus. Employees are free to enter and leave without restrictions. Teachers and instrumental music are mainly spontaneous by employees. I just started to hire someone to train. The cultural corner of the square not only enriches the amateur cultural life of employees, but also can consider building a performance stage where one person teaches dance and everyone in the audience learns to dance.
/kloc-The first Pacific Voice Singing Contest will be held in October and August, and employees can register for it free of charge.
1/kloc-0 organized a keynote speech contest on safety production or traffic safety in August, and finally won the first, second and third prizes.
December and August? In September, the first Dynamic Pacific Cup basketball match was held. Participate as a team of departments (departments can also be merged).
On September 13, a party was held to welcome the National Day and Mid-Autumn Festival.
1 4,65438+1October1,and hold the Charming Pacific National Day Song and Dance Evening.
1at the end of May and February, at 65438+, we will hold a Pacific New Year cultural performance with similar competitions. Each department 1? Two programs entered the competition and finally won the grand prize, the first prize, the second prize and the third prize.
Sixteenth, 65438+ 10, hold the Flying Pacific Cup table tennis or badminton competition.
On 17 and February, the Spring Festival garden and collective worship activities will be held.
Publicity and Cultural Work Plan II in 2023
First, the main idea of brand marketing work plan
Improve the accuracy of the company's visual identity system (vi) application, gradually establish brand behavior norms, and initially build a brand management platform; Make full use of the company website, brochures, videos, industry websites, associations, internal magazines and other channels to enlarge the brand image and promote the mutual support between subordinate units and the company brand; Strengthen the internal penetration of the brand and moderately strengthen the external communication of the brand.
Key points of brand work:
1, specification vi application;
2. Brand integration within the system;
3. Internal and external synchronous communication.
Second, the specific work
The first stage is to improve the application accuracy of the company's visual identification system (vi).
Objectives: The specific staff in the company are familiar with the use requirements of corporate vi, can standardize the use of corporate vi, and can pay more attention to the integration between the company and its own brand in practical work; Ordinary employees can know the basic content and significance of the company's visual identification system. Expand the application scope of visual identification system and improve the external cognition of company brand.
1. Modify and improve the company vi manual.
Modify and supplement the inapplicable contents in the current company vi manual.
2. Organize application training
Organize vi application training of subordinate units, and publicize basic application elements such as company logo and standard color through company oa system.
3. Develop vi application system, define the use requirements, and form vi application guidance and inspection standards.
4. Check and standardize the application effect of vi
Carry out vi application inspection and rectification, focusing on the inspection and use of documents, business cards, letters, faxes, handbags, gifts, front desk design, vehicle signs and other items with the company vi as the main logo, and guide the subordinate units of the company to standardize vi application.
The second stage is to enlarge the brand image, promote the mutual support between subordinate units and company brands, and improve social awareness.
Objective: Through solidified visual materials, deepen the market's awareness of the company and brands in various industries and enlarge the brand image. By doing a good job in the propaganda relationship between subordinate units and companies, the target market can understand the relationship between industries and companies, which is conducive to integrating company resources in marketing and improving market competitiveness.
The necessary system names, articles and materials for brand promotion.
(1) unify the foreign brand abbreviations and publicity slogans of all subordinate units, and strictly require all units to have their own publicity slogans in all publicity materials.
Brand abbreviations and slogans have been used and continue to be used. If it is not formed or needs to be revised, the unit to which it belongs shall put forward opinions, which will be discussed and approved by the company in a unified way, one for each.
(2) Unified production of company brand identification items. It is used for general items with company vi as the main application element, such as handbags, envelopes, stationery, workbooks, flags, etc. All units apply for production on demand and the company makes unified production, which can not only reduce production costs, but also avoid problems such as vi standard deviation caused by printing technology.
(3) unify the structure of the company profile part of the brochure of each subordinate unit (solidify the company profile content applicable to each subordinate unit).
(4) unify the design pictures and text application of corporate culture in the publicity materials of all subordinate units.
Improve the company's website management and give consideration to the secondary website construction of subordinate units. The focus is on the examination and approval of the website construction work of each subordinate unit, the association with the company domain name and the association with the website structure.
The third stage is to strengthen the internal penetration of the brand and moderately strengthen the external communication of the brand.
Internal brand penetration focuses on training, and oa system is used as a publicity platform to set up brand and culture sections, focusing on introducing the basic content and significance of the company's visual identification system, refining the company's management story, combining brand and culture, and prompting employees to integrate the connotation of the company's brand into practical work.
3 pages of propaganda and cultural work plan in 2023
The work plan and purpose of the company's propaganda department in 20__ year: improve the quality of employees, highlight the cultivation of enterprise spirit, enhance cohesion, shape the company's good image, do a better job in corporate propaganda work under the new situation, take the company's development and encouragement as the starting point and foothold of the work, give full play to the role of public opinion and promote the construction of corporate culture.
Specific measures
Preliminary design
One: External publicity
1, network.
Make full use of the company's existing website (and timely revise the website instead of replacing the pictures in the website, but redesign the website as needed), and establish keyword links with the help of existing network platforms such as Google and Baidu, so that customers can learn more about Chen Qing from the Internet.
2. Multimedia
CD specially used to record the corporate image of the company (including technical materials and regional sales leaders, etc.). ), burn the CD and upload it to the network.
3. Supporting documents
Make special tender package, change samples in time, design notebooks that can reflect our company's image (if possible, design our company's unified tender format), and make new handbags and file bags. gift
4. Design bus card, USB flash drive, mouse pad and desk calendar. And other gifts related to office supplies.
Two: internal publicity
1, bulletin board
From June 5438+ 10, the company's publicity column was officially used. Company publicists at least once a month. In the meantime, there are no restrictions on the forms of other manuscripts as needed. The publicity content focuses on the company's major decisions, employees' work situation and the latest trends of the month, so that customers and the company can be more directly familiar with the company's recent situation.
Step 2 slogan
Add placards. It is necessary to unify fonts and colors to reflect the company's cultural characteristics. (Calm down: road signs are hung on the road) 3 Inspirational propaganda to carry out the work of evaluating trees first, reflecting the humanistic spirit. Carry out activities such as selecting quality pacesetters, technical experts and labor competitions, and give appropriate cash rewards to outstanding employees to stimulate their labor enthusiasm and enhance team spirit. Publicity suggestions:
It is suggested that the company's senior management can agree that our department specially designs and produces mascots belonging to our company to further improve the company's image publicity.
2023 publicity and cultural work plan 4 pages
Combined with the company's 20-year policy and the actual situation of this community, while retaining the existing excellent traditional community culture of the villa, we will continue to innovate to meet the high-grade spiritual and cultural needs of the owners. To this end, the management office will organize and arrange the community cultural work in this community from the following four aspects:
First, the owners' networking activities: serving the community and enriching the owners' spare time.
1, hold an activity for the elderly (such as visiting the park, going for an outing, etc.). ).
2. Tree planting activities.
3. Organize a children's activity (such as a calligraphy and photography competition).
4. Hold winter table tennis or badminton competitions.
5. Hold two farm food delivery activities.
Second, pay attention to cultural propaganda and create characteristics:
1 and 20__ _ _, the villa will be ready to set up the owners' committee. To this end, the management office will intensify its efforts to publicize the relevant knowledge of property services through publicity columns, special lectures and other forms, so as to enhance the understanding and communication between the owners and the property service providers, so that they can personally appreciate the importance of property services (for example, the owners can be invited to the management office for an internship management day, so that they can fully feel the professionalism of the property service providers).
2. In order to advocate the theme of "creating a harmonious community and striving to be a civilized owner", we will carry out in-depth publicity of various civilized codes, owners' conventions and supporting services in the community, organize community owners to visit and study in other communities, and increase the civic morality and civilized consciousness of community owners. Make it feel the hard-won villa environment and the owner's attentive service.
3. Organize a medical consultation to the community in combination with the characteristics of many elderly people in the community.
In view of the large number of children in the community, please invite education experts to give an education lecture in the community.
5. Collect the owner's manuscripts and publish them when the company expires.
Third, the holiday scenery: highlight the theme, fully contrast the holiday atmosphere, see the holiday scenery plan.
1, Spring Festival scenery: decorations such as gates, background lights and lobby, and presents New Year cards.
2. Mid-Autumn Festival scenery: Decorate such as residential walkways and gates, and give Mid-Autumn Festival greeting cards.
3. National Day scenery: the scenery at the gate, publicity columns, etc.
4. Christmas scenery: the scenery of the peak garden and the community lobby.
Four. Community bulletin board: the health and life column will change according to the schedule.
1, Spring Festival column
2, Valentine's Day, Lantern Festival column
3, property owners column (cooperate with the owners' committee to set up publicity related knowledge)
4. Create a harmonious community and strive to be a column of civilized owners.
5. * * * Building a Harmonious Community and Beautifying Home Column
6. Children's Day column
7. Property owner column
8. Tanabata Valentine's Day column
9. Mid-Autumn Festival column
10, National Day column
1 1, winter safety column
12, Christmas column
Attached:
Table 1. 20-year community cultural planning of villa management office.
Table 2. 20__ publicity column plan.
5. Work Plan for Publicity and Culture in 2023
Kindergarten and family are often considered as two wheels of a car. The ancients said, "If you don't teach, your father is guilty and your teacher is lazy." Both are essential for the growth and development of young children. Educating children well is not only the task of kindergartens, but also the responsibility of families. The success of kindergarten education depends largely on the relationship between kindergarten and family, and whether the family can cooperate with kindergarten to educate children well. Therefore, our garden strives to do a good job of parents and strive for their close cooperation. Parents' work this semester is formulated as follows:
I. Guiding ideology
Deeply understand the spirit of the guiding outline of kindergarten education, and conscientiously implement the work plan and education and teaching plan of the kindergarten. Attach importance to the important role of parents in early childhood education, strengthen various forms of communication between kindergartens and parents, attach importance to family education topics and special studies, and take scientific research as the guide to promote the improvement of teachers' parents' work and family education guidance ability. Promote the improvement of parents' parenting level, establish a sense of big curriculum, make full use of educational resources in the community and surrounding environment, and expand the space for children to live and study.
Second, the work objectives
1. Revise and improve various system responsibilities and further improve them.
2. Establish a parent committee to guide parents to help kindergartens do a good job in conservation education and management.
3. Hold regular parent meetings, parents' open days and other activities.
4. Organize parents to carry out a series of related activities with the theme of "young convergence".
5. Seek parents' opinions and suggestions through various ways to promote the improvement and improvement of kindergarten work.
6. Establish children's personal files.
7, make full use of kindergarten and community resources, kindergartens regularly open publicity to the community, in the community to carry out "go out, please come in" activities, effective use of community resources.
Third, the main work priorities and measures this semester
(A) to carry out various forms of parental work, attach importance to the important role of parents in early childhood education, and stress practical results.
1. Give full play to the role of parents' meetings and parents' open days, and require the class to organize at least four parents' meetings and two half-day parents' open days every academic year. Through the parent-teacher conference, introduce the work objectives and work plans of kindergartens and classes to parents, put forward the work contents for parents' support, and help parents to clarify their tasks and roles in kindergarten development and children's development. The open day is mainly for parents to see how teachers organize children to carry out activities, how children learn, what needs to be strengthened, and their opinions and suggestions on activities.
2, strengthen family contact and communication, emphasize interaction, combined with the new curriculum reform, we will strengthen contact and communication with parents, guide parents to participate in our new curriculum reform, such as inviting parents to participate in our environmental creation, teaching activities, theme activities, and at the same time, we will look for opportunities to actively communicate with parents and pay attention to the development of young children.
We will give full play to the supervisory role of the parents' committee and encourage parents to boldly put forward problems and reasonable suggestions in our work.
This semester, parents will be invited to design the theme family parent-child tabloid, and strive to run the newspaper in a novel form and with richer content.
5. Actively carry out community activities in combination with our life curriculum, make full use of community resources, take children out of kindergartens, out of classrooms, visit community units, play with nature, help them in farmland, and let children gain knowledge, develop their abilities, learn to communicate and learn to be human in contact with the environment.
6. Parents' school: organize a lecture once a month to train parents to solve their' problems' in view of their educational puzzles and common concerns.
(B) to guide parents to participate in kindergarten curriculum construction
1. Each class is required to publicize the contents of the course to parents through parents' garden and other channels, such as theme network and weekly plan, so that parents can understand their important role in the course and attract parents to participate in kindergarten courses, such as inviting parents with special occupations and specialties to give lectures.
(3) Strengthen family education and guidance to form a joint force of family education.
1, make full use of the publicity column of family education to publish articles on changing parents' ideas and scientific parenting, so that parents can acquire knowledge from the articles and learn scientific parenting methods.
2. Organize parents' scientific parenting exchange meeting to improve parents' scientific literacy.
6. Work Plan for Publicity and Culture in 2023
(1) Organize rich community cultural activities.
1. Organize residents to participate in various cultural and fitness activities, hold cultural garden parties and cultural evenings, tap community resources, and support various cultural and sports teams in the community.
2. Organize all kinds of cultural training regularly to improve residents' cultural literacy.
3. Carefully plan and design the layout of cultural activities, organize and mobilize community residents and units under their jurisdiction to actively participate, and coordinate relevant parties to provide venues, projects and other support.
4. The community activity room is open regularly, and the library reading room has a certain number of books. According to the actual needs of the elderly, combined with community neighborhood construction to carry out appropriate activities.
5. Use summer vacation to organize teenagers to carry out beneficial social practice activities. Encourage residents to participate actively, so as to enliven community culture, cultivate residents' sentiment, and then improve residents' cultural literacy.
(two), the use of existing conditions, and actively promote relevant knowledge in the society.
1. Make rational use of resources in the community, open existing cultural facilities to the public, arrange various cultural activities, and enrich the cultural activities of community residents.
2. Use various community columns and blackboard newspapers to publicize socialist spiritual civilization and advocate a scientific, civilized and healthy lifestyle. Actively publicize current affairs, politics, health care and community news to residents, and arrange newspaper reading columns reasonably in the community. Do a good job in external publicity, and timely report new things and good deeds in the community.
(3) Strengthen the socialist political and ideological education and scientific and cultural education of community members.
1. Strengthen study and improve the group quality of community cadres. Do the main leaders personally, in charge of the specific work of the cadres. Form a healthy, progressive, civilized and harmonious community cultural atmosphere.
2, with a good community cultural atmosphere, encourage and attract more residents to participate in the cultural construction of the community, so that the cultural atmosphere of the community is more intense.
7. Work Plan for Publicity and Culture in 2023
I. Situation analysis
The activities of social individuals are always carried out in a specific spatial field, and the environment and people's ideological character must interact in communication. It is generally believed that with the development and perfection of a community, a community culture with certain same-sex habits, customs and values will often be formed, which in turn will affect different individuals living in the community. At present, the development of urban communities in China is still in the primary stage of development, and a good atmosphere of mutual help families has not been formed. Therefore, it will take a long time to raise community cultural education to a very high level.
Second, the purpose and requirements of the work
Carrying out community cultural education, from a macro perspective, is to improve people's sense of community responsibility and collective honor, enhance self-management ability, build a harmonious community and society, and create a good living atmosphere; From the micro level, it is to meet the spiritual and cultural needs of residents, improve their cognitive level and personal ability, and improve their quality of life.
Three. Work steps and measures
Community culture
1. According to the age, occupation and hobbies of residents. To create a community culture with local characteristics.
2. Broaden the sources of funds for activities, organize the masses to set up small workshops on their own on the basis of government financial allocation, strive for funds, or cooperate with enterprises to win sponsorship, so as to achieve mutual benefit.
3. The content of the publicity column should be practical and close to the needs of the people's lives, and it is forbidden to leave it empty.
4 to mobilize the enthusiasm of residents to participate in community culture, carry out various activities on the basis of previous research, call on all staff to participate, and encourage them with material or spiritual.
Community education
According to different age groups or different occupations, special community education should be carried out to teach students in accordance with their aptitude and apply what they have learned.
1. Education for the aged: focusing on medical care, drug effect consultation and mental health education.
2. Youth education: focus on moral education, knowledge education and psychological education, cooperate with parents' family education, cultivate children's hobbies, and organize young people with the same hobbies to learn and progress together;
3. Women's education: focusing on diet and exercise training before and after pregnancy, prenatal education, manual education, diet health education, sex education, parenting education and rights awareness training;
4. Education for laid-off workers: re-employment training, lectures on entrepreneurial knowledge, psychological comfort, etc.
Fourth, work reflection.
Regularly evaluate the effect of activities, listen to the opinions of residents, correct the bad places in time, and continue to carry forward the good places.